How to Make Money in Stocks: A Winning System in Good Times and Bad, Fourth Edition

William J. O'Neil is the founder and chairman of Investor's Business Daily and the author of the million-copy best-seller How to Make Money in Stocks. Born in Oklahoma and raised in Texas, William J. O'Neil began his investment career as a stockbroker. He started investing with less than $500, but through continued study, mistakes, and a desire to find out exactly how the stock market really worked, O'Neil realized a 20-fold increase in his own account in 26 months from October 1962 to December 1964. He then purchased a set on the New York Stock Exchange and opened his own investment management and research firm, William O'Neil + Co., Incorporated, at the age of 30. Founded in 1963, William O'Neil + Co. was the first to create a computerized stock-market database, which is used today by over 400 major U.S. institutions across the country, including banks, insurance companies, pension and mutual funds, corporations, and government organizations. O'Neil wanted to provide individuals with the same critical data the professionals use in order to make smarter investment decisions so he launched Investor's Business Daily in 1984. By virtue of a proprietary contract with William O'Neil + Co., Investor's Business Daily is able to access the historical securities database for use in publication of the newspaper.

(McGraw-Hill)

Preface ix

Part I:A Winning System: CAN SLIM
Introduction: Learning From the Greatest Winners
CHAPTER 1: c = current quarterly earnings per share: the higher the better
CHAPTER 2: a = annual earnings increases: look for significantgrowth
CHAPTER 3: n = new products, new management, new highs:buying at the right time
CHAPTER 4: s = supply and demand: shares outstanding plusBig Volume Demand
CHAPTER 5: l = leader or laggard: which is your stock?
CHAPTER 6: i = institutional sponsorship: follow the leaders
CHAPTER 7: m = market direction: how to determine it

Part II:Be Smart From the Start
CHAPTER 8: Nineteen Common Mistakes Most Investors Make
CHAPTER 9: When to Sell and Cut Your Losses
CHAPTER 10: When to Sell and Take Your Profit
CHAPTER 11: Should You Diversify, Invest for the Long Haul,Buy on Margin, Sell Short, Etc.?
CHAPTER 12: How to Read Charts Like an Expert and Improve YourStock Picks and Timing
Part III:Investing Like a Professional
CHAPTER 13: Models of the Greatest Stock Market Winners: 19522001
CHAPTER 14: How to Find Winning Stocks Using Investors Business Daily
CHAPTER 15: How to Pick the Best Market Sectors, Industry Groups,and Subgroups
CHAPTER 16: The Art of Tape Reading: Analyzing and Reacting to News
CHAPTER 17: Should You Buy Options, Nasdaq Stocks, New Issues,Convertible Bonds, Tax Shelters, Foreign Stocks?
CHAPTER 18: How You Could Make a Million Dollars Owning Mutual Funds
CHAPTER 19: Improving Management of Pension and InstitutionalPortfolios
CHAPTER 20: Important Guidelines to Remember
Success Stories
Index

(McGraw-Hill)