Corporate Information Strategy and Management:  Text and Cases (inbunden)
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Format
Inbunden (Hardback)
Språk
Engelska
Antal sidor
672
Utgivningsdatum
2005-11-01
Upplaga
7
Förlag
McGraw-Hill Higher Education
Medarbetare
Austin, Robert D. / Mcfarlan, F. Warren
Dimensioner
228 x 177 x 31 mm
Vikt
1156 g
Antal komponenter
1
ISBN
9780072947755

Corporate Information Strategy and Management: Text and Cases

Inbunden, Engelska, 2005-11-01
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Corporate Information Strategy and Management: Text and Cases 7/e by Applegate, Austin and McFarlan is written for students and managers who desire an overview of contemporary information systems technology management. It explains the relevant issues of effective management of information services activities and highlights the areas of greatest potential application of the technology. No assumptions are made concerning the readers experience with IT, though it is presumed that the reader has some course work or work experience in administration and/or management. This text is comprised of an extensive collection of Harvard Business cases devoted to Information Technology.
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Innehållsförteckning

Preface


Table of Contents


Introduction: The Challenges of Managing in a Networked World


Case #I-1 Li and Fung Internet Issues (A) (HBS #301-009)

Module 1: Business Impacts


Chapter 1: IT and Strategy


Chapter 2: IT and Organization


Chapter 3. Extending the Enterprise


Chapter 4. Making the Case for IT


Case #1-1 Charles Schwab in 2002 (HBS #803-070)


Case #1-2 Learning from Leapfrog (HBS #804-062)


Case #1-3 Wyndham International: Fostering High-Touch with High Tech (HBS #803-092)


Case #1-4 Global Healthcare Exchange (HBS #804-002)


Article #1-5 IT Doesnt Matter HBR #3566)



Module 2: MANAGING INFRASTRUCTURE AND OPERATIONS


Chapter 5. Understanding Internetworking Infrastructure


Chapter 6. Assuring Reliable and Secure IT Services


Chapter 7. Managing Diverse IT Infrastructures


Case #2-1 CareGroup (HBS #303-097)


Case #2-2 The iPremier Company: Denial of Service Attack (A) (HBS #601-114)


Case #2-3 Ford Motor Company: Supply Chain Strategy ((HBS #699-198)


Article #2-4 The Power of Virtual Integration: An Interview with Dell Computer's Michael Dell (HBR #98208)


Case #2-5 Postgirot Bank and Provment AB: Managing the Cost of IT Operations (HBS #302-061)



Module 3: LEADERSHIP ISSUES



Chapter 8. Organizing and Leading the IT Functions


Chapter 9. Managing IT Outsourcing


Chapter 10. A Portfolio Approach to IT Projects


Case #3-1 Cathay Pacific: Doing More with Less (HBS #303-106)


Case #3-2 Royal Caribbean Cruises, Ltd. (HBS #304-019)


Case #3-3 Rakuten (HBS #305-050)


Case #3-4 Telecomunicacoes de So Paulo S.A. (Telesp) (HBS #804-149)


Case #3-5 Outsourcing IT: The Global Landscape in 2004 (HBS #304-104)



Conclusion: The Challenges of Managing in a Network Economy Revisited


Case #C-1 UCB: Managing Information for Globalization and Innovation A) Abridged)(HBS #304-096)


Case #C-2 Enabling Business Strategy with IT at the World Bank (HBS #304-055)



Annotated Bibliography

Index