Business English for the 21st Century

Business for the 21st Century 4e by Ellison and Barry

 

The ability to communicate effectively is one the most critical skills needed in one's personal and professional life.  The first edition of this classic text, published over three decades ago, has improved the communication skills of thousands of students.  This edition continues in the same tradition by providing a straightforward approach to learning business English fundamentals.

 

Popular Retained Features:

• Concise chapters concentrate on one topic at a time, thereby enabling students to master material before attempting to learn new material.
• The Impact of Language, When Bad Grammar Happens to Good People, and A Word Tip from the Real World boxes supplement chapter discussions.

Features New to this Edition:

• NEW streamlined text organization with 34 chapters grouped into 10 units, allowing instructors to easily pick and choose.
• NEW end-of-unit Review and Post-tests identify learned material and material that needs additional review.
• NEW Proofreading Exercise in each chapter

Visit www.prenhall.com/ellison for additional resources.

 

(Pearson)

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Unit I: FOUNDATIONS

1.      Business Language and Dictionaries

2.      Spelling

3.      A Preview of the Parts of Speech

4.      Sentence Analysis

UNIT II: NAMING

5.      Capitalization

6.      Plural Nouns

7.      Possessive Nouns

UNIT III: WORDS THAT SAY WHO YOU MEAN

8.      Personal Pronouns

9.      Agreement of Pronouns and Antecedents

10.  Troublesome Pronouns

UNIT IV: ACTION AND INTENSITY

11.  Verbs: Agreement and Mood

12.  Verbs in Sentences

13.  Tenses of Verbs

14.  Regular and Irregular Verbs

15.  Verbals

UNIT V: EFFECTIVE DESCRIPTION

16.  Modifiers of Nouns and Pronouns

17.  Adjectives

18.  Adverbs

UNIT VI: PUTTING IDEAS TOGETHER

19.  Prepositions

20.  Connectives in Coordinate Constructions

21.  Connectives in Complex Sentences

UNIT VII: CLEAR CONSTRUCTION

22.  Building Sentences: to work toward

23.  Building Sentences: what to avoid

24.  Writing Numbers

UNIT VIII: MAJOR PUNCTUATION

25.  Comma 1

26.  Comma 2

27.  Comma 3

28.  Colons and Semicolons

UNIT IX: SECONDARY PUNCTUATION

29.  Dashes, Parentheses, and Brackets

30.  Quotation Marks, Ellipses, and Apostrophes

31.  Periods, Question Marks, and Exclamation Points

UNIT X: WORD POWER

32.  General Vocabulary

33.  Business Vocabulary

34.  Executives Choice

(Pearson)