Logo Design Love: A Guide to Creating Iconic Brand Identities

av David Airey  (häftad, 2010)

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Det kliar både i fingrarna och i hjärnan!

Den här boken är perfekt om man sysslar med grafisk design men inte riktigt vågat ta steget ut till att designa egna logotyper. Den går igenom steg för steg vad man ska tänka inte bara när det gäller designen utan hur man tar betalt och hur man resonerar med en besvärlig kund. Mycket användbar och inspirerande!

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Logo Design Love: A Guide to Creating Iconic Brand Identities (häftad)
  • Häftad (paperback)
  • Språk: Engelska
  • Antal sidor: 216
  • Utg.datum: 2010-01-11
  • Upplaga: 1
  • Förlag: NEW RIDERS PUBLISHING
  • Illustrationer: illustrations
  • Dimensioner: 228 x 184 x 25 mm
  • Vikt: 408 g
  • Antal komponenter: 1
  • ISBN: 9780321660763

Fler böcker av David Airey

Developments in Tourism Research (häftad)
Logo Design Love (häftad)
Work For Money, Design For Love: Answers To The Most Frequently Asked Questions About Starting And Running A Successful Design Business (häftad)
An International Handbook of Tourism Education (häftad)

Developments in Tourism Research

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Logo Design Love

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Work For Money, Design For Love: Answers To The Most...

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An International Handbook of Tourism Education

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Bloggat om Logo Design Love: A Guide to Creating Iconic Brand I...

Övrig information

David Airey, a graphic designer from Northern Ireland, has been intrigued about brand identity since the 1990s, when he enrolled on his first graphic design course. Having honed his skills working in the UK and the United States, he then made a conscious choice to specialize in logo design. Self-employed since 2005, David has amassed an impressive global client list, including Yellow Pages (Canada), Giacom (England), and Berthier Associates (Japan). He writes two of the most popular graphic design blogs on the Internet: www.logodesignlove.com and www.davidairey.com, attracting more than 250,000 online visitors per month and approximately one million monthly page views.

Innehållsförteckning

I The importance of brand identity
Chapter one: No escape!
Chapter two: Its the stories we tell
Chapter three: Elements of iconic design
II The process of design
Chapter four: Laying the groundwork
Chapter five: Refine vs. redesign
Chapter six: Pricing design
Chapter seven: From pencil to PDF
Chapter eight: The art of the conversation
III Keep the fires burning
Chapter nine: Staying motivated
Chapter ten: Your questions answered
Chapter eleven: 25 practical logo design tips
Design resources: Help from elsewhere
Index: Looking for something?

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