Financial Management for Business

Cracking the Hidden Code

Inbunden, Engelska, 2010

557 kr

Slutsåld

Beskrivning

Financial Management for Business: Cracking the Hidden Code represents a breakthrough approach to business education. Set against the gripping story of Luca Pacioli's research into the 'Hidden Code' of bookkeeping that transformed medieval business and remains at the heart of every modern enterprise, the book presents an innovative step-by-step model that will transform your understanding of financial management. Key concepts such as profit and loss, cash flow and balance sheets are brought to life with Internet-based simulations that show how cash actually flows around the business. The book also helps to explain how decisions such as pricing and advertising affect the bottom line and why financial disasters happen, such as the 2008 international banking crisis. Professionals and students will find the book an invaluable companion to CIMA's new fast-track financial qualification for non-accountants. The book comes with a free trial of the web-based simulation models: visit www.financial-management-for-business.com for further details.

Produktinformation

Utgivningsdatum:2010-10-07
Mått:195 x 253 x 15 mm
Vikt:660 g
Format:Inbunden
Språk:Engelska
Förlag:Cambridge University Press
ISBN:9780521762908

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Mer om författaren

Robert Bittlestone was educated in classics and science before reading economics at the University of Cambridge. He is the founder of Metapraxis Ltd, a management consultancy specialising in the detection of early warnings for multinational companies. He is the author of many articles about the importance of visualisation and has applied these principles to the award-winning book Odysseus Unbound: The Search for Homer's Ithaca (Cambridge University Press, 2005).

Recensioner i media

'The need for an intuitive understanding of business and business jargon is greater today than ever. Financial Management for Business is an ideal way for companies to go back to basics and test their understanding in a safe environment - enabling them to act on their strengths and address their weaknesses. The accompanying and highly innovative Business Flight Simulator allows readers to teach themselves, and in taking this approach the author can truly claim to have 'cracked the hidden code'.' Charles Tilley, Chief Executive, CIMA (Chartered Institute of Management Accountants)

Innehållsförteckning

List of figures; Introduction; Acknowledgements; Part I. A Dream of Future Wealth: 1. Income and outcome; 2. Fool's gold; 3. Play the game; 4. The judgement of balance; 5. Return to reality; 6. The cost of success; 7. Profit and cash; 8. Time to take stock; 9. A capital asset; 10. Mind your own business; 11. The taxonomy of fog; 12. The merchant of Florence; Part II. The Hidden Art of Management: 13. The sweet spot; 14. Elastic bands; 15. An offer you can't refuse; 16. The best of both worlds; 17. Financial perestroika on interstate 95; 18. Loads of money; 19. Checkmate; 20. Acts of God; 21. Acts of men; 22. Hubble, bubble, double-entry trouble; 23. Credit crunch conclusion; 24. 21st-century accounting; Appendix 1. Mathematical anchor; Appendix 2. Getting to grips with cash; Postscript; Index.