Attention Economy
(häftad)Understanding the New Currency of Business
av Thomas H Davenport
- Format:
- Häftad (paperback) Finns även som inbunden (hardback).
- Utgiven:
- 2002-07-01
- Språk:
- Engelska
-Time Magazine
welcome to the attention economy, in which the new scarcest resource isn't ideas or talent, but attention itself. this groundbreaking book argues that today's businesses are headed for disaster-unless they overcome the dangerously high attention deficits that threaten to cripple today's workplace. learn to manage this critical yet finite resource, or fail!
"A worthy message"
-Publishers Weekly
authorbio: thomas h. davenport is the director of the accenture institute for strategic change and author of Process Innovation and Working Knowledge, Harvard Business School Press. John C. Beck is an Associate Partner and Senior Research Fellow at the Accenture Institute for Strategic Change.
(McGraw-Hill)
Passar bra ihop
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Kundrecensioner
Recensioner i media
Getting the Attention You Need, Davenport and Beck. (August/September 2000); Putting the Enterprise Into the Enterprise System (July/August 1998); Saving ITs Soul (March/April 1994)
(McGraw-Hill)
Bloggat om Attention Economy
Övrig information
Thomas H. Davenport is the Director of the Accenture Institute for Strategic Change and a Distinguished Scholar in Residence at Babson College. He is the author of Mission Critical: Realizing the Promise of Enterprise Systems, Process Innovation: Reengineering Work through Information Technology, and the co-author of Working Knowledge: How Organizations Manage What They Know.
(McGraw-Hill)
Innehållsförteckning
1 A New Perspective on Business: Welcome to the Attention Economy
2 Attention, the Story So Far: What Attention Is and Isn't
3 Doing a Number on You: The Measurement of Attention
4 From Amoebas to Apes: The Psychobiology of Attention
5 Luddites Beware: Attention Technologies
6 The Hidden Persuaders: Lessons from the Attention Industries
7 Eyeballs and Cyber Malls: E-Commerce and Attention
8 Command Performance: Leadership and Attention
9 Focused Choices and Global Resources: Strategy and Attention
10 Off the Org Chart: Organizational Structure and Attention
11 "You've Got (Lots and Lots of) Mail" : Managing Information, Knowledge, and Attention
12 From Myopia to Utopia: The Future of the Attention Economy
(McGraw-Hill)
