Competition Demystified

A Radically Simplified Approach to Business Strategy

av Bruce C N Greenwald, Judd Kahn  (häftad, 2007)

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Competition Demystified (häftad)
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  • Häftad (paperback)
  • Språk: Engelska
  • Antal sidor: 416
  • Utg.datum: 2007-08-01
  • Förlag: Portfolio
  • Dimensioner: 215 x 138 x 23 mm
  • Vikt: 379 g
  • Antal komponenter: 1
  • ISBN: 9781591841807

Recensioner i media

aIn the best of the strategy books now or soon to be in stores, [Greenwald] has proposed a fairly straightforward way to think about strategy that makes the subject substantially simpler.a<br> a"The New York Times" <br> aCase studies and sharp analysis make this a book worth pondering. . . . They make a compelling case.a<br> a"BusinessWeek" <br> aA truly fabulous read.a<br> aMarketingSherpa.com <br> a"Competition Demystified" is a brilliant challenge to Michael Porteras "Competitive Strategy,"a<br> aSylvia Nasar <br> "Superb, with a deft balance between theory and case studies that offer fascinating explanations of strategic adventures by prominent companies"<br> a"The Toronto Globe and Mail"

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