Confessions of an Advertising Man

av David Ogilvy  (häftad, 2011)

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Confessions of an Advertising Man + Positioning: The Battle for Your Mind
De som köpt den här boken har ofta också köpt Positioning: The Battle for Your Mind (häftad) av Al Ries
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Confessions of an Advertising Man (häftad)

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  • Häftad (paperback)
  • Språk: Engelska
  • Antal sidor: 194
  • Utg.datum: 2011-09-01
  • Upplaga: New edition.
  • Förlag: Southbank Publishing
  • Medarbetare: Parker, Sir Alan
  • Dimensioner: 241 x 158 x 19 mm
  • Vikt: 317 g
  • Antal komponenter: 1
  • ISBN: 9781904915379

Fler böcker av David Ogilvy

Ogilvy on Advertising (häftad)
An Autobiography (häftad)
The Unpublished David Ogilvy (häftad)
A Catalogue of Several Libraries of Books, Comprehending a Capital Variety in All Languages, Arts and Sciences. ... They Will Begin Selling ... on Monday, February, 9, 1784, by David Ogilvy, ... (häftad)

Ogilvy on Advertising

David Ogilvy
Häftad
158:-

An Autobiography

David Ogilvy
Inbunden
247:-

The Unpublished David Ogilvy

David Ogilvy
Häftad
136:-

A Catalogue of Several Libraries of Books, Comprehen...

David Ogilvy
188:-

Recensioner i media

"[A] book every entrepreneur should take the time to read." --Yahoo! Voice

Bloggat om Confessions of an Advertising Man

Övrig information

David Ogilvy was born in West Horsley, England in 1911 and was the youngest of five children of a Scottish stockbroker. He was educated in Edinburgh and then at Oxford, but was thrown out before he completed his degree. This, he said, was the real failure in his life. He then worked in the kitchen of the Hotel Majestic in Paris and was a door-to-door salesman for AGA Cookers in Britain before emigrating to the US in 1938. At the age of 37, he founded his New York based agency, which later merged to form an international company now known as Ogilvy & Mather. It employs 10,000 people in 90 countries.

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