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Böcker av Larry Percy

Sökningen gav 15 träffar.

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  1. Strategic Integrated Marketing Communications

    av Larry Percy

    E-bok. Engelska, 2008, ISBN 9780080878294

    This exciting and comprehensive new textbook deals with all aspects of integrated marketing communication from a strategic perspective. Integrated Marketing Communications is planning in a systematic way to determine the most effective and consist...

    512 kr
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  2. Strategic Advertising Management

    av Larry Percy

    Häftad. Engelska, 2016, ISBN 9780198703655

    Strategic Advertising Management offers a systematic look at advertising within a theoretical and strategic planning framework. The authors present an overview of how advertising works and what is required from a manager's perspective, in the deve...

    528 kr
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    Skickas inom 5-8 vardagar.
  3. Strategic Advertising Management

    av Larry Percy

    Häftad. Engelska, 2008, ISBN 9780199532575

    The third edition of Strategic Advertising Management offers a systematic look at advertising within a theoretical and strategic planning framework. The authors present an overview of 'how advertising works' and what is required, from a manager's ...

    404 kr
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  4. Strategic Advertising Management

    av Larry Percy

    Häftad. Engelska, 2012, ISBN 9780199605583

    Strategic Advertising Management offers a systematic look at advertising within a theoretical and strategic planning framework. The authors present an overview of 'how advertising works' and what is required from a manager's perspective, in the de...

    349 kr
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    Tillfälligt slut
    Klicka "Bevaka" för att få ett mejl så fort boken går att köpa igen.
  5. Advertising Strategy

    av Larry Percy, John Rossiter

    Inbunden (Hardback). Engelska, 1980, ISBN 9780275916923
    1044 kr
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    Skickas inom 3-6 vardagar.
  6. Strategic Integrated Marketing Communications

    av Larry Percy

    Inbunden (Hardback). Engelska, 2014, ISBN 9780415822084

    * An essential book for today's marketer now that integrated marketing communications form a critical success factor in building strong brands and strong companies * This new edition is still the only textbook on the market to deal with all aspect...

    1419 kr
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    Skickas inom 2-5 vardagar.
  7. Strategic Integrated Marketing Communications

    av Larry Percy

    Häftad. Engelska, 2014, ISBN 9780415822091

    * An essential book for today's marketer now that integrated marketing communications form a critical success factor in building strong brands and strong companies * This new edition is still the only textbook on the market to deal with all aspect...

    464 kr
    Lägg i varukorg
    Skickas inom 2-5 vardagar.
  8. Marketing Research That Pays off

    av William Winston, Larry Percy

    Häftad. Engelska, 1997, ISBN 9780789001979

    From Oreos, Jell-O, raisins, and milk to amusement parks, retail centers, ATMs, and mutual funds, the case studies presented in Marketing Research That Pays Off offer you insight into how actual companies have used market research to successfully ...

    469 kr
    Lägg i varukorg
    Skickas inom 7-10 vardagar.
  9. GIS Programming

    av Zhi-Jun Liu, Larry V Stanislawski, David Percy

    Inbunden (Hardback). Engelska, 2009, ISBN 9780849385278

    Conventional GIS does not provide all the functions needed for geospatial processing. As a result, GIS customization and programming are becoming increasingly important. Focusing on automation and customization, this book describes concepts of com...

    1116 kr
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    Specialorder (osäker tillgång). Skickas inom 11-20 vardagar.
  10. Strategic Integrated Marketing Communications

    av Larry Percy

    E-bok. Engelska, 2014, ISBN 9781136776205

    An essential book for today's marketer now that integrated marketing communications form a critical success factor in building strong brands and strong companiesThis new edition is still the only textbook on the market to deal with all aspects of ...

    548 kr
    Visa
    Laddas ned direkt via dito
  11. Strategic Integrated Marketing Communications

    av Larry Percy

    E-bok. Engelska, 2014, ISBN 9781136776274

    An essential book for today's marketer now that integrated marketing communications form a critical success factor in building strong brands and strong companiesThis new edition is still the only textbook on the market to deal with all aspects of ...

    548 kr
    Visa
    Laddas ned direkt via dito
  12. Marketing Research That Pays Off

    av William Winston, Larry Percy

    E-bok. Engelska, 2014, ISBN 9781317952466

    From Oreos, Jell-O, raisins, and milk to amusement parks, retail centers, ATMs, and mutual funds, the case studies presented in Marketing Research That Pays Off offer you insight into how actual companies have used market research to successfully ...

    594 kr
    Visa
    Laddas ned direkt via dito
  13. Marketing Research That Pays Off

    av William Winston, Larry Percy

    E-bok. Engelska, 2014, ISBN 9781317952473

    From Oreos, Jell-O, raisins, and milk to amusement parks, retail centers, ATMs, and mutual funds, the case studies presented in Marketing Research That Pays Off offer you insight into how actual companies have used market research to successfully ...

    594 kr
    Visa
    Laddas ned direkt via dito
  14. Studyguide for Strategic Advertising Management by Percy, Larry, ISBN 9780199532575

    av Visiting Professor Larry Percy, Cram101 Textbook Reviews

    Häftad. Engelska, 2012, ISBN 9781467267175

    Never HIGHLIGHT a Book Again! Includes all testable terms, concepts, persons, places, and events. Cram101 Just the FACTS101 studyguides gives all of the outlines, highlights, and quizzes for your textbook with optional online comprehensive practic...

    407 kr
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    Skickas inom 3-6 vardagar.
  15. Marketing Research That Pays off

    av William Winston, Larry Percy

    Inbunden (Hardback). Engelska, 1997, ISBN 9781560249498

    From Oreos, Jell-O, raisins, and milk to amusement parks, retail centers, ATMs, and mutual funds, the case studies presented in Marketing Research That Pays Off offer you insight into how actual companies have used market research to successfully ...

    1094 kr
    Lägg i varukorg
    Skickas inom 7-10 vardagar.