Richard Florida – författare

The most valued workers today are what the economist Richard Florida calls the Creative Class, skilled individuals ranging from money managers to make-up artists, software programmers to steady-cam operators who are in constant demand around the world. Florida's bestselling The Rise of the Creative Class identified these workers as the source of economic revitalization in American cities. In that book, he shows that investment in technology and a civic culture of tolerance (most-often marked by the presence of a large gay community) are the key ingredients to attracting and maintaining a local creative class. In The Flight of the Creative Class, Florida expands his research to cover the global competition to attract the Creative Class. The United States was, up until 2002, the unparalleled leader in creative capital. But several key events--the Bush administrations emphasis on smokestack industries, heightened security concerns after 9/11 and the growing cultural divide between conservatives and liberals--have put the US at a substantial dis-advantage.

During the 1980s and continuing into the 1990s, more than 1,000 Japanese firms established `transplant' manufacturing operations in the US. Many of these have been in mature industries like steel and automobiles, but many have also been in high technology industries as well. The success of these ventures is the result of the sweeping revolution in the organization of technology, work, and production that lies at the heart of the Japanese model of production.This book explores the rise of the Japanese model and provides a detailed examination of the processes which have brought about its transfer to the US. It presents new and original data on the extent of Japanese investment in both US heavy industry and high technology.It suggests that Japanese capitalism has developed a new world-class standard of production organization which is transferable and is in the process of being transferred to other advanced industrial nations.

The whole landscape of research in urban studies was revolutionized by the publication of Richard Florida’s The Rise of the Creative Class in 2002, and his subsequent book entitled The Flight of the Creative Class has helped to maintain a decade-long explosion of interest in the field. While these two books examine the creative class in the context of the United States, research has emerged which investigates the creative class worldwide.This book brings together detailed studies of the creative class in cities across the globe, examining the impact of the creative class on growth and development. The countries covered include the United Kingdom, the Netherlands, Germany, Australia, China, Japan and Canada, in addition to the United States. Taken together, the contributions deepen our understanding of the creative class and the various factors that affect regional development, highlighting the similarities and differences between the creative class and economic development across countries. This book will be of great interest to scholars of economic geography, regional economics, urban sociology and cultural policy, as well as policy makers involved in urban development.

The whole landscape of research in urban studies was revolutionized by the publication of Richard Florida’s The Rise of the Creative Class in 2002, and his subsequent book entitled The Flight of the Creative Class has helped to maintain a decade-long explosion of interest in the field. While these two books examine the creative class in the context of the United States, research has emerged which investigates the creative class worldwide.This book brings together detailed studies of the creative class in cities across the globe, examining the impact of the creative class on growth and development. The countries covered include the United Kingdom, the Netherlands, Germany, Australia, China, Japan and Canada, in addition to the United States. Taken together, the contributions deepen our understanding of the creative class and the various factors that affect regional development, highlighting the similarities and differences between the creative class and economic development across countries. This book will be of great interest to scholars of economic geography, regional economics, urban sociology and cultural policy, as well as policy makers involved in urban development.

In his compelling follow-up to The Rise of the CreativeClass, Richard Florida outlines how certain cities succeed in attracting members of the 'creative class' - the millions of people who work in information-age economic sectors and in industries driven by innovation and talent.

In his compelling follow-up to The Rise of the CreativeClass, Richard Florida outlines how certain cities succeed in attracting members of the 'creative class' - the millions of people who work in information-age economic sectors and in industries driven by innovation and talent.

The USA has often failed to capitalise on its technological breakthroughs. This analysis of the weaknesses and strengths of US high technology warns that until the US learns to reconnect research and development with production, foreign companies will continue to prevail in the world marketplace.

From the best-selling author of "The Rise of the Creative Class" comes a brilliant new book on the surprising importance of place, with advice on how to find the right place for you. It's a mantra of the age of globalization that where we live doesn't matter. We can innovate just as easily from a ski chalet in the Alps or a cottage in Provence as in the office of a Silicon Valley start-up. According to Richard Florida, this is wrong. Globalization is not flattening the world; in fact, place is increasingly relevant to the global economy and our individual lives. Where we live determines the jobs and careers we have access to, the people we meet and the 'mating markets' in which we participate. And everything we think we know about cities and their economic roles is up for grabs."Who's Your City?" is the first book to report on the growing body of research on what qualities of cities and towns actually make people happy in their lives. Choosing a place to live is as important as choosing a spouse or career, but until now, no one has rigorously explored this powerful component of subjective well-being to uncover what people want, need, and get out of the places they live. London to Paris to Cape Town to Sydney, this book will be the essential guide to how people choose where to live, and what those choices mean to their lives and their communities.

In the age of globalization, some claim that where you live doesn't matter: Alaska, Idaho, and Alabama are interchangeable. The world is, after all, flat. Not so fast. Place, argues the great urbanist Richard Florida, is not only important, it's more important than ever. In fact, choosing a place to live is as important to your happiness as choosing a spouse or career. And some regions, recent surveys show, really are happier than others. In Who's Your City , Creative Class guru Richard Florida reports on this growing body of research that tells us what qualities of cities and towns actually make people happy,and he explains how to use these ideas to make your own choices. This indispensable guide to how people can choose where to live and what those choices mean to their lives and their communities is essential reading for everyone from urban planners and mayors to recent graduates.

What are the forces that are driving firms and industries to globalize their operations? This volume explores how specific industries have organized their global operations through case studies of seven manufacturing industries: garments and textiles, automobiles and auto parts, televisions, hard disk drives, flat panel displays, semiconductors, and personal computers. Based on long-term research sponsored by the Sloan Foundation, the chapters provide readers with a nuanced understanding of the complex matrix of factor costs, access to inimitable capabilities, and time-based pressures that influence where firms decide to locate particular segments of the value chain. The book examines globalization within the context of five factors affecting locational decisions: advances in transportation and communication; the clustering of knowledge assets; the drive to reduce cycle times; the commodification of existing products; and the relative advantages of proximity to customers. The case studies are framed by Paul Deguid's Preface on the significance of power in value chains and Bruce Kogut's conclusion on the importance of knowledge in locational decisions. Together, the chapters reveal a remarkable diversity of responses across industries to these forces, and suggest that any understanding of globalization must appreciate this diversity. This volume is ideal for both MBA and undergraduate students studying the location of economic activities by multinational firms.

What are the forces that are driving firms and industries to globalize their operations? This volume explores how specific industries have organized their global operations through case studies of seven manufacturing industries: garments and textiles, automobiles and auto parts, televisions, hard disk drives, flat panel displays, semiconductors, and personal computers. Based on long-term research sponsored by the Sloan Foundation, the chapters provide readers with a nuanced understanding of the complex matrix of factor costs, access to inimitable capabilities, and time-based pressures that influence where firms decide to locate particular segments of the value chain. The book examines globalization within the context of five factors affecting locational decisions: advances in transportation and communication; the clustering of knowledge assets; the drive to reduce cycle times; the commodification of existing products; and the relative advantages of proximity to customers. The case studies are framed by Paul Deguid's Preface on the significance of power in value chains and Bruce Kogut's conclusion on the importance of knowledge in locational decisions. Together, the chapters reveal a remarkable diversity of responses across industries to these forces, and suggest that any understanding of globalization must appreciate this diversity. This volume is ideal for both MBA and undergraduate students studying the location of economic activities by multinational firms.

In his modern classic The Rise of the Creative Class, urbanist Richard Florida identifies the emergence of a new social class that is reshaping the twenty-first century's economy, geography, and workplace. This Creative Class is made up of people-engineers and managers, academics and musicians, researchers, designers, entrepreneurs and lawyers, poets and programmers-whose work turns on the creation of new forms. Increasingly, Florida observes, this Creative Class determines how workplaces are organized, which companies prosper or go bankrupt, and which cities thrive.Florida offers a detailed occupational, demographic, psychological, and economic profile of the Creative Class, examines its global impact, and explores the factors that shape "quality of place" in our changing cities and suburbs. Now updated with a new preface that considers the latest developments in our changing cities, The Rise of the Creative Class is the definitive edition of this foundational book on our contemporary economy.

A year of HBR's essential thinking on tech—all in one place.Generative AI, Web3, neurotech, reusable rockets to power the space economy—new technologies like these are reshaping organizations at the hybrid office, on factory floors, and in the C-suite. What should you and your company be doing now to take advantage of the new opportunities these technologies are creating—and avoid falling victim to disruption?The Year in Tech 2024: The Insights You Need from Harvard Business Review will help you understand what the latest and most important tech innovations mean for your organization and how you can use them to compete and win in today's turbulent business environment.Business is changing. Will you adapt or be left behind?Get up to speed and deepen your understanding of the topics that are shaping your company's future with the Insights You Need from Harvard Business Review series. Featuring HBR's smartest thinking on fast-moving issues—blockchain, cybersecurity, AI, and more—each book provides the foundational introduction and practical case studies your organization needs to compete today and collects the best research, interviews, and analysis to get it ready for tomorrow.You can't afford to ignore how these issues will transform the landscape of business and society. The Insights You Need series will help you grasp these critical ideas—and prepare you and your company for the future.

A year of HBR's essential thinking on tech—all in one place.Generative AI, Web3, neurotech, reusable rockets to power the space economy—new technologies like these are reshaping organizations at the hybrid office, on factory floors, and in the C-suite. What should you and your company be doing now to take advantage of the new opportunities these technologies are creating—and avoid falling victim to disruption?The Year in Tech 2024: The Insights You Need from Harvard Business Review will help you understand what the latest and most important tech innovations mean for your organization and how you can use them to compete and win in today's turbulent business environment.Business is changing. Will you adapt or be left behind?Get up to speed and deepen your understanding of the topics that are shaping your company's future with the Insights You Need from Harvard Business Review series. Featuring HBR's smartest thinking on fast-moving issues—blockchain, cybersecurity, AI, and more—each book provides the foundational introduction and practical case studies your organization needs to compete today and collects the best research, interviews, and analysis to get it ready for tomorrow.You can't afford to ignore how these issues will transform the landscape of business and society. The Insights You Need series will help you grasp these critical ideas—and prepare you and your company for the future.

Never before have our cities been as important as they are now. The drivers of innovation and growth, they are essential to the prosperity of nations. But they are also destructive, plunging us into housing crises and deepening inequality. How can we keep the good and break free of the bad?In this bracingly original work of research and analysis, leading urbanist Richard Florida explores the roots of this new crisis and puts forward a plan to make this the century of the fairer, thriving metropolis.

Hyresrätter och snabbtåg kan få en avgörande betydelse för hur vår framtid gestaltar sig. Det menar urbanteoretikern Richard Florida i denna lättillgängliga och överskådliga genomgång av den ekonomiska krisens historiska orsaker och framtida följder. När man talar om allvarliga ekonomiska kriser som depressionerna under 1930-talet och slutet på 1800-talet brukar fokus naturligt nog ligga på det mänskliga elände och den ekonomiska oreda som sådana kriser ställer till med. Men stora kriser innebär också stora möjligheter till samhällelig och ekonomisk förnyelse förutsatt att människor är beredda att ompröva somliga tankemönster och livsstilsval och att samhället genom framsynta och uthålliga infrastrukturella satsningar ger dem möjlighet att göra detta. Florida fäster särskilt stor vikt vid rumsliga och geografiska faktorer, vid hur nya former av regionalisering och urbanisering kommer att förändra ekonomins spelregler. Den stora omställningen bagatelliserar inte de betydande problem vårt samhälle står inför, men visar på ett antal tänkbara vägar framåt. Vägar till en bättre och mer hållbar samhällsordning. Boken är på samma gång hoppfull och eftertänksam, visionär och pragmatisk. »Den stora omställningen visar hur ny teknik och en ny social geografi kan förenas och driva en återhämtning ... ett måste för alla som vill förstå var vi nu befinner oss och vart vi är på väg.» /Chris Anderson, redaktör på Wired »På ett tydligt och fängslande sätt argumenterar Richard Florida för att poltikerna måste släppa sin förkärlek för storslagna projekt och istället satsa på lokala initiativ som verkligen förbättrar människors liv.» /Harvard Business Review »Denna vältimade och tankeväckande bok ger oss en nödvändig bild av omformandet av Amerikas ekonomiska och fysiska landskap.» /Jeffrey D. Sachs, chef för Earth Institute vid Columbia University