Observing the User Experience 2nd Edition (häftad)
På topplistor
Format
Häftad (Paperback)
Språk
Engelska
Antal sidor
585
Utgivningsdatum
2012-10-01
Upplaga
2
Förlag
MORGAN KAUFMANN
Medarbetare
Moed, Andrea / Goodman, Elizabeth
Illustrationer
illustrations
Dimensioner
228 x 190 x 31 mm
Vikt
1315 g
Antal komponenter
1
Komponenter
,
ISBN
9780123848697
Observing the User Experience 2nd Edition (häftad)

Observing the User Experience 2nd Edition

A Practitioner's Guide to User Research

Häftad Engelska, 2012-10-01
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The gap between who designers and developers imagine their users are, and who those users really are can be the biggest problem with product development. Observing the User Experience will help you bridge that gap to understand what your users want and need from your product, and whether they'll be able to use what you've created.

Filled with real-world experience and a wealth of practical information, this book presents a complete toolbox of techniques to help designers and developers see through the eyes of their users. It provides in-depth coverage of 13 user experience research techniques that will provide a basis for developing better products, whether they're Web, software or mobile based. In addition, it's written with an understanding of how software is developed in the real world, taking tight budgets, short schedules, and existing processes into account.

Explains how to create usable products that are still original, creative, and unique

A valuable resource for designers, developers, project managers-anyone in a position where their work comes in direct contact with the end user.

Provides a real-world perspective on research and provides advice about how user research can be done cheaply, quickly and how results can be presented persuasively

Gives readers the tools and confidence to perform user research on their own designs and tune their software user experience to the unique needs of their product and its users
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You'll like Mike Kuniavsky's broad selection of practical user research methods--presented clearly and usably. And you'll like his timing too: while recent books focus on the whys of user experience, many are now ready for the hows. Observing the User Experience does just that: It demonstrates how to discover what is in users' heads, and suggests how we might balance those considerations with business objectives.--Lou Rosenfeld, co-author of Information Architecture for the World Wide Web

Wow! So many of the user experience research methods we have refined and used over the years are now organized and described in detail in one book. It is an essential reference for any practitioner.
--Christian Rohrer, Manager, User Experience Research, Yahoo!


Observing the User Experience provides the reader with a wealth of information. We now have a guideline that can be used to gain insight into those mysterious figures...our users. Knowing who our users are, what they need, and how they might use the things we build for them is the most important part of any product development cycle. Mike Kuniavsky's focus in this book is on the user experience as it relates to online interfaces, but ANYONE who builds ANYTHING can gain valuable knowledge from reading this book.
--David Hoffer, Senior User Interface Designer, CTB/McGraw-Hill


I love Observing the User Experience! This comprehensive guide approaches user experience research like never before, and is well-written, easy-to-read, and quite user friendly. It provides a real-world example of how research is done in just enough detail that it can both inform a CEO of the role of usability research as well as introduce methodology to someone starting out in the field. Bravo!
--Kelly Braun, Usability Manager, Ebay

Mike Kuniavsky offers many practical procedures to conduct and analyze the results of your own custom usability tests. He shares lots of personal stories from the trenches, many of which are painfully ironic. The hope is that his knowledge will help spare you the pain of making the same mistakes others have made before you.
--from the foreword by Lynda Weinman, Author and Founder, lynda.com, Inc.

"Kuniavsky presents information logically, often anticipating potential questions by providing extensive explanations. His text is readable and easily understandable. He incorporates interesting quotes from various scholars, keeping readers' interest by breaking up the strict presentation of information. The overall layout and conversational tone make the text an enjoyable read and useful reference." - Kalle Medhurst - Technical Communications

"The best general how-to handbook on user research remains Mike Kuniavsky's Observing the User Experience. For the reader who wants to integrate contextual design into a fast-paced development cycle, but isn't sure ...

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Övrig information

Mike Kuniavsky is a user experience designer, researcher and author. A twenty-year veteran of digital product development, Mike is a consultant and the co-founder of several user experience centered companies: ThingM manufactures products for ubiquitous computing and the Internet of Things; Adaptive Path is a well-known design consultancy. He is also the founder and organizer of Sketching in Hardware, an annual summit on the future of tools for digital product user experience design for leading technology developers, designers and educators. Mike frequently writes and speaks on digital product and service design, and works with product development groups in both large companies and startups. His most recent book is Smart Things: Ubiquitous Computing User Experience Design. Andrea Moed believes that research is essential in designing to support human relationships. She has been a design researcher and strategist for over 15 years, observing users of websites, phones and other mobile devices, museums, retail environments and educational and business software. She is currently the Staff User Researcher at Inflection, a technology company working to democratize access to public records. Andrea has master's degrees from the Interactive Telecommunications Program at New York University and the UC Berkeley School of Information, and has taught at the Parsons School of Design in New York. Her writing on design and technology has appeared in a variety of publications. Elizabeth Goodman is a PhD candidate at the UC Berkeley's School of Information. Her writing, design and research focus on interaction design for mobile and ubiquitous computing. She has also been a part of exploratory research teams at Intel, Fuji-Xerox, and Yahoo!. Elizabeth has a masters degree in interaction design fromNew York University, and is a National Science Foundation Graduate Fellow and an Intel PhD Fellow.

Innehållsförteckning

Part I: Why Research is Good and How It Fits Into Product Development
1. Typhoon: A Fable
2. Do a Usability Test Now!
3. Balancing Needs Through Iterative Development
4. The User Experience

Part II: User Experience Research Techniques
5. The Research Plan
6. Universal tools: Recruiting and Interviewing
7. User Profiles
8. Contextual Inquiry, Task Analysis, Card Sorting
9. Focus Groups
10. Usability Tests
11. Surveys
12. Ongoing Relationship
13. Log Files and Customer Support
14. Competitive Research
15. Others' Hard Work: Published Information and Consultants
16. Emerging Techniques

Part III: Communicating Results
17. Reports and Presentations
18. Creating a User-Centered Corporate Culture

Appendices
A. The Budget Research Lab
B. Common Survey Questions
C. Observer Instructions

Bibliography

Index

About the Author