Presentations in Action (inbunden)
Format
Inbunden (Hardback)
Språk
Engelska
Antal sidor
224
Utgivningsdatum
2011-05-05
Upplaga
1
Förlag
Financial Times/ Prentice Hall
Illustratör/Fotograf
Illustrations
Illustrationer
illustrations
Dimensioner
228 x 152 x 19 mm
Vikt
430 g
Antal komponenter
1
Komponenter
,
ISBN
9780132489621

Presentations in Action

80 Memorable Presentation Lessons from the Masters

Inbunden,  Engelska, 2011-05-05

Slutsåld

Jerry Weissman is the Jedi Master of presentations and effective communication. Ive added this important and to-the-point book to my Jerry Weissman collection. Another fabulous read from the Silicon Valley legend.

Garr Reynolds, author of Presentation Zen and The Naked Presenter

Across all fields there is one common trait of leaders: the ability to persuade groups to follow. This is the field guide to persuasion, thus the field guide to successful leadership.

Scott Cook, Co-Founder and Chairman of the Executive Committee, Intuit, Inc.

These simple lessons make it easier to be much better. Jerry taught me how to capture my audiences attention in the first minute of my talks with just six words, Tell a story, not a joke. What a difference.

Bill Davidow, Venture Capitalist, author of Marketing High Technology and Overconnected

Jerry gives you 80 secrets from the worlds best persuaders, compacted into bite-sized chapters that make them easy to read and easy to apply. Taken together they define the dynamics of communication that can and have changed the world.

Peter Guber, Chairman of Mandalay Entertainment

Theres nothing I love more than case studies and great presentations. Jerrys book provides case studies so you can make great presentations. It doesnt get more enchanting than this.

Guy Kawasaki, author of Enchantment: The Art of Changing Hearts, Minds, and Actions

Loved the book; it is the key to message received because what is said is less important than what is heard!

Vinod Khosla, Partner, Khosla Ventures

80 presentation lessons from the masters is like listening to football advice from Vince Lombardi--elegant, purposeful, and direct. In this compact but complete book, Jerry Weissman gives you all the right slants on public speaking and presentations.

C. Richard Kramlich, Chairman, New Enterprise Associates

Jerrys coaching has been invaluable for many of our c-suite clients as they prepare for their debut or return to the public markets. His high-impact presentation approach has been tremendously successful.

Michael Millman, Managing Director, J.P. MorganEquity Capital Markets

Want to Make Outstanding Presentations? Learn from the Best!

Legendary presentation coach Jerry Weissman has spent decades showing top executives how to make winning, mission-critical presentations. Hes discovered that the best way to teach effective presentation techniques is to show them in action. Thats what he does in this remarkable book.

Presentations in Action serves up 80 outstanding examples from current events, politics, science, art, music, literature, cinema, media, sports, the military--even anc...
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Fler böcker av Jerry Weissman

Övrig information

Jerry Weissman (Burlingame, CA), the world's #1 corporate presentations consultant, is known worldwide for his confidential executive coaching sessions. Weissman's private client list includes the top brass at Yahoo!, Intuit, Cisco Systems, Microsoft, and many others. His techniques have helped nearly 400 client firms hone persuasive IPO road show presentations that have raised hundreds of billions of dollars in the stock market; and have helped hundreds of other public and pre-public firms develop and deliver crucial business presentations. His books include Presenting to Win and How to Handle Tough Questions...When It Counts.

Innehållsförteckning

Introduction     1

 

SECTION I     Content: The Art of Telling Your Story

1          A Lesson from Professor Marvel aka The Wizard of Oz     5

            How to Customize Your Presentation

2          Obama and You     8

            The Most Persuasive Word

3          The So What? Syndrome     10

            and How to Avoid It

4          Beware of Jokes     12

            Dispelling a Common False Belief

5          Presentation Advice from Abraham Lincoln     14

            Clarity, Ownership, and Add Value

6          It Ain't What You Say, Its How You Say It     16

            Lessons in Structure from Jeffrey Toobin and Andrew Weil, M.D.

7          Presentation Advice from Mark Twain     18

            Brevity Takes Time

8          Presentation Advice from Mike Nichols     20

            How to Find Value in Your Story

9          Show versus Tell in Hollywood     22

            The Wrong and Right Way to Tell a Story in Three Films

10        Slogan Power     24

            Why the US Army's "Be All That You Can Be" Succeeded

11        How Long Is Too Long?     26

            When in Doubt, Leave It out

12        The Elevator Pitch in One Sentence     28

            How to Describe Your Business Succinctly

13       ...