Construction of English (e-bok)
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E-bok
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PDF med LCP-kryptering (0.0 MB)
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Språk
Engelska
Utgivningsdatum
2010-09-29
Förlag
Palgrave Macmillan UK
ISBN
9780230283084

Construction of English E-bok

Culture, Consumerism and Promotion in the ELT Global Coursebook

av J Gray
E-bok (PDF, LCP),  Engelska, 2010-09-29
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This book takes the view that ELT global coursebooks, in addition to being curriculum artefacts, are also highly wrought cultural artefacts which seek to make English mean in highly selective ways and it argues that the textual construction (and imaging) of English parallels the processes of commodity promotion more generally.
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