Sport Business in the United States (inbunden)
Fler böcker inom
Format
Inbunden (Hardback)
Språk
Engelska
Serie
World Association for Sport Management Series
Antal sidor
320
Utgivningsdatum
2020-10-12
Förlag
Taylor & Francis Ltd
Dimensioner
239 x 155 x 15 mm
Vikt
431 g
ISBN
9780367528409

Sport Business in the United States

Contemporary Perspectives

av Brenda G Pitts, James J Zhang, Brenda G Pitts, James J Zhang
Inbunden,  Engelska, 2020-10-12
1998
Köp
Spara som favorit
  • Skickas från oss inom 10-15 vardagar.
  • Fri frakt över 249 kr för privatkunder i Sverige.
Finns även som
Visa alla 3 format & utgåvor
Sport is big business in the USA. From collegiate sport through to the professional leagues, the sport industry generates huge revenues, employs thousands of people and engages millions of fans and consumers. This book offers an evidence-based snapshot of the contemporary sport industry in the USA. Featuring new research from scholars working across every sector of sport business, the book covers key topics such as consumer behaviour, sport marketing, the development of women's sport, sport broadcasting, internships, and leadership. It adds critical depth to our understanding of the sport industry in the world's single biggest sport marketplace. Sport Business in the United States offers fascinating new perspectives for researchers, students and industry professionals. It is important reading for anybody working in sport management or sport business, whether inside the US or around the world.
Visa hela texten

Passar bra ihop

  1. Sport Business in the United States
  2. +
  3. Global Sport Management

De som köpt den här boken har ofta också köpt Global Sport Management av Brenda G Pitts, James J Zhang, Brenda G Pitts, James J Zhang (inbunden).

Köp båda 2 för 4065 kr

Kundrecensioner

Har du läst boken? Sätt ditt betyg »

Fler böcker av författarna

Brenda G Pitts, James J Zhang, Brenda G Pitts, James J Zhang

Övrig information

Brenda G. Pitts is Professor of Sport Management and Director of the Sport Business Research Laboratory at Georgia State University, USA. James J. Zhang is Professor of Sport Management and Director of the International Center for Sport Management (ICSM) at the University of Georgia, USA.

Du kanske gillar