A Global Industry
Fake Smiles is a graceful, moving and reflective memoir of a contentious fatherson relationship set against the backdrop of the Eisenhower and Nixon eras. The fatherWilliam P. Rogerswas attorney general in the Eisenhower administration and secreta...
On August 28, 1963, Martin Luther King Jr. shared a dream for black America. A generation later, America had its first black president. Less than a decade later, black America was back in the streets protesting and one generation away from being t...
'The world of meetings is as besot by fresh social media implications as it is by sustainability issues, and a clear, respected guide is necessary. That guide is Tony Rogers - and he brings his integrity to every page. In all, this work is meaningful, timely and welcomed - and, "revised and expanded" in the truest sense of those words.' Rick Antonson, President and CEO of Tourism Vancouver, Canada In this new and updated edition Tony Rogers provides a wealth of insight into the workings of a truly global Conference and Conventions Industry. In particular the expansion of material on business tourism is a welcome addition and the chapter on 'impacts' brings to the fore, the need to evaluate and address how events of this kind contribute to social knowledge and to an area or region's economy. Overall this is a user-friendly and educational read; it gives anyone accessing it not only the perfect background into the industry, but also some thought-provoking ideas on how to function within it and how to develop business in the future.' Graham Berridge, University of West London, UK'
Tony Rogers is a consultant specialising in conferences, business tourism / business visits and events, and destination marketing and management as well as Visiting Fellow at Leeds Metropolitan University's UK Centre for Events Management.
1. A Global Industry 2. The Structure of the Conference Industry 3. Winning Conference Business: 1 4. Winning Conference Business: 2 5. Planning and Staging Successful Conferences: An Organiser's Perspective 6. Conference Management: A Venue Perspective 7. The Economic, Social and Environmental Impacts of Conferences and Conventions 8. Developing the Industry's Workforce: Creating a Profession 9. Leading Industry Organisations 10. The Future: Trends, Challenges and Opportunities