Graphic Design Theory (häftad)
Format
Häftad (Paperback)
Språk
Engelska
Antal sidor
256
Utgivningsdatum
2012-09-10
Upplaga
New ed.
Förlag
THAMES & HUDSON
Illustratör/Fotograf
188 in colour 260 illustrations
Illustrationer
261 illustrations, 178 in colour
Dimensioner
270 x 210 x 20 mm
Vikt
1050 g
Antal komponenter
1
ISBN
9780500290491
Graphic Design Theory (häftad)

Graphic Design Theory

Häftad, Engelska, 2012-09-10
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The book encourages students to evaluate design work critically, and to use theoretical frameworks to enhance their studio practice in order to improve their work and embark on a successful career.

Lucid, absorbing and elegantly written, this is an essential text for all students of graphic design theory but will also be important reading for anyone investigating ideas about audience, context and history as part of their graphic design work.
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Innehållsförteckning

Part 1: Laying the Groundwork: 1 Communication Models: Representing Thought and Action * 2 The Nature of Representation: What and How Things Mean * 3 The Dimensions of Context * Part 2: Theory from 1900 to the Present: * 4 The Language of the Visual World * 5 Modernism: The Utopian Vision * 6 Post-Modernism: Reading the World as Texts * 7 A New Paradigm: Designing Experiences, Not Objects