- Häftad (Paperback / softback)
- Antal sidor
- Corgi Books
- 153 x 165 x 21 mm
- 238 g
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The Hidden DNA of Amazon, Apple, Facebook and Google
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De som köpt den här boken har ofta också köpt The Algebra of Happiness: Notes on the Pursuit ... av Scott Galloway (inbunden).Köp båda 2 för 256 kr
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Recensioner i media
"Scott Galloway's The Four is a bareback ride upon the four horses of the economic apocalypse- Apple, Amazon, Facebook and Google. It is a timely exposition of the nature and concentration of power in the world today and, as a result, is much more than just a business book...The book contains more insights and provocative ideas than Amazon has Boeing 767s... My recommendation is to walk down to your local book store and buy this- or more likely, buy it on Amazon." -- Tom Upchurch * Wired * "The Four is a fantastic, provocative book about where we are now and where we are going." -- Phil Simon * Huffington Post * "Well argued and accessible... refreshingly clear-eyed" -- Brad Stone * Bloomberg * "Full of sharp insights and unconventional views" * Nature * "This analysis of the rise of Amazon, Apple, Faceboook and Google stands out because it adds significantly to the tide of criticism currently sweeping over Silicon Valley" -- Tristan Quinn * Times Literary Supplement * "When it comes to the digital age, Scott Galloway is Christopher Hitchens with an MBA, namely a brainy and fearless provocateur" -- James Warren * Vanity Fair * "A big help in understanding how so many of us have come to completely rely on these tech giants - and what the future holds for other, less powerful companies." * Business Insider, Best Business Books of 2017 * "Scott is a genius at engaging an audience in an intelligent, thoughtful, sometimes snarky and often humorous manner" -- Joanne Tombrakos * Huffington Post * "Scott Galloway is honest, outrageous and provocative. This book will trigger your flight-or-fight nervous system like no other and in doing so challenge you to truly think differently." -- Calvin McDonald, CEO of Sephora "This is that rare book that not only informs but entertains. You'll never look at these four companies in the same way again" -- Jonah Berger, author of Contagious and Invisible Influence
Bloggat om The Four
Scott Galloway is a professor at New York University's Stern School of Business, where he teaches brand strategy and digital marketing to second-year MBA students. A serial entre-preneur, he has founded nine firms, including L2, Red Envelope, and Prophet. In 2012, he was named one of the 'World's 50 Best Busi-ness School Professors' by Poets & Quants. His weekly YouTube series, 'Winners and Losers,' has generated tens of millions of views.