Strategy Bites Back (häftad)
Format
Häftad (Paperback)
Språk
Engelska
Antal sidor
312
Utgivningsdatum
2007-11-01
Upplaga
1
Förlag
Pearson Education
Medarbetare
Ahlstrand, Bruce / Lampel, Joseph
Illustratör/Fotograf
black & white illustrations
Illustrationer
illustrations
Dimensioner
234 x 160 x 15 mm
Vikt
453 g
Antal komponenter
1
ISBN
9780768682229
Strategy Bites Back (häftad)

Strategy Bites Back

It Is Far More, and Less, than You Ever Imagined (paperback)

Häftad Engelska, 2007-11-01
259
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Strategy Bites Back is the antidote to conventional strategy books -- and conventional strategy formation. Edited by the legendary Henry Mintzberg, it contains contributions from everyone from Gary Hamel to Napoleon Bonaparte, Michael Porter to Hans Christian Andersen: essays, poems, case studies, cartoons, whatever it takes to 'free your mind' and unleash the crucial emotional side of strategy formation. Coverage includes: strategy and brinkmanship, culture, seduction; strategy lessons from your mother, from beehives, chess grandmasters, even the National Zoo. Along the way, Mintzberg and his colleagues take on the sacred cows and entrenched beliefs that keep strategists from recognizing their most powerful options. Strategy Bites Back doesn't just make strategy fun: it helps define strategies that offer huge upsides and real inspiration.
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Recensioner i media

"Having previously read Strategy Safari by the same authos and enjoyed it for its clarity and common sense, I was keen to delve into this - their latest offering... The bytes are... short and punchy... Many are very funny, but all are thought provoking in their own way... it provides some insightful reflectons on the component parts of business strategy... a readable book that also made me laugh." --March Human Resources Magazine (circ: 28,538) - written by Kathy Osborne:

Övrig information

Henry Mintzberg normally bites back on issues of management, organization, and corporate social irresponsibility (i.e., shareholder value), as well as management education and strategy. (Managers not MBAs, with Berrett-Koehler in the U.S. and Financial Times-Prentice Hall in Europe was his last book.) He managed to get a Ph.D. degree in management at MIT and has slipped about 130 articles past unsuspecting editors. He is the Cleghorn Professor of Management Studies at McGill University. Bruce Ahlstrand likes to prospect for strategy gems in unlikely places, from the game of Texas Hold'em to the Greek tragedies. He is devoted to developing new and creative ways of teaching business strategy and has never met a case study that he liked. He has a Doctorate from Oxford University and an M.Sc. degree from the London School of Economics. He is a professor of management at Trent University in Ontario, Canada. Joseph Lampel began his career believing that strategy is the answer but has recently concluded that it might be the answer to the wrong question. Joe was awarded a Ph.D. degree in management by McGill University for good behavior. He subsequently spent seven years at Stern School, NYU, trying to break into show business. He resides at Cass Business School, City University London, an institution that happily accommodates his quest to find the answer to strategy's unanswerable questions. Henry, Bruce, and Joe are also the authors of the best-selling Strategy Safari (Financial Times-Prentice Hall).

Innehållsförteckning

Introduction.

1. What's in a Word.

    Introduction.

    What's in a Buzzword?

    "Eenie, Meenie, Minie, Mo..."

    What Is Strategy?

    Five Ps for Strategy.

    Beware of Strategy.

    Are Strategies Real Things?

2. Swoted by Strategy.

    Introduction.

    The Other Tower of Babel.

    Strategy as a "Little Black Dress".

    The CEO as Strategist.

    The Manager as Orchestra.

    The Tortoise and the Hare: A Fable for Senior Executives.

    Jack's Turn.

3. Strategy Carefully.

    Introduction.

    The Revolution in Strategic Planning.

    Jack Welch on Planning.

    The Seven Deadly Sins of Planning.

    Planning in Case.

    Forecasting: Whoops!

    Plans in Case You Are Stuck.

    The Creaetion.

    How to Plan a Strategy.

    Speech at the Second Plenary Session of the Eighth Central Committee of the Communist Party of China (November 15, 1956).

    Planning and Flexibility.

    Management and Magic.

4. Figuring Strategy.

    Introduction.

    Launching Strategy.

    Positioning the Derriere: Tooilet Nirvana.

    The Soft Underbelly of Hard Data.

    The Glory of Numbers.

    Reversing the Images of BCG's Growth/Share Matrix.

5. A Vision of Strategy.

    Introduction.

    To See or Not to See.

    Imaging Strategy.

    Strategic Thinking as "Seeing".

    Seeing a Symphony.

    The Problem with Problems.

    "Marketing Myopia" Myopia.

    Recognizing the CEO as Artist.

    Reflections of an Entrepreneur.

    Entrepreneurship and Planning.

    Managing Quietly.

    What My Mother Taught Me About Strategy.

6. Inside the Strategist's Head.

    Introduction.

    Biases and Limitations of Judgment: Humans.

    Biases and Limitations of Judgment: Animals.

    Everything I Need to Know About Strategy I Learned at the National Zoo.

    The Man VS. the Machine.

    Think Like a Grandmaster.

    The Emperor's Ne...