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Fundraising as a Profession Advancements and Challenges in the Field
New Directions for Philanthropic Fundraising, Number 43
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LILYA WAGNER, EdD, CFRE, is Vice President for Philanthropy at Counterpart International, based in Washington, D.C. Previously, she served at the Center on Philanthropy and The Fund Raising School at Indiana University, where she was also director of the Women's Philanthropy Institute. She is a frequent workshop and seminar presenter and speaker. She speaks and writes extensively on many fundraising topics, and is the author of Careers in Fundraising. She has frequently presented workshops on leadership skills for fundraisers, including at many conferences of the Association of Fundraising Professionals.
Editors' Notes (Lilya Wagner, J. Patrick Ryan). 1. Measuring professionalism (Harland G. Bloland, Eugene R. Tempel) Fundraising has achieved a professional status, but during this difficult time when its legitimacy is being questioned, constant vigilance and effort are needed to monitor, defend, and improve its position. 2. The growth of fundraising: Framing the impact of research and literature on education and training (Jamie D. Levy) Fundraising as a profession has seen enormous growth due to the literature and research that have formalized it. Today the many training and educational programs that are available continue to bolster its growth as a profession. 3. Fundraising credentialing (Richard B. Chobot) Certification has increasingly received attention as a necessity for achieving professional status in fundraising. This chapter describes how certificates, licensure, and certification differ and draws conclusions on their value. 4. Compensation: The intersection of valuation and accountability (Ted R. Grossnickle, Eva E. Aldrich) Accountability is a significant issue that affects fundraisers today. Tied to this are matters of compensation, which are addressed by the authors. 5. Achieving diversity among fundraising professionals (Lilya Wagner, J. Patrick Ryan) Diversity is virtually a requirement in today's professional world, yet the fundraising profession has not achieved an acceptable state within its own ranks. The authors offer suggestions on how to raise diversity to an optimal level. 6. Gender differences in giving: Going, going, gone? (Holly Hall) Researchers and practitioners ask whether gender differences in giving really exist. This chapter takes a look at the latest viewpoints and evidence. 7. Building the fundraising team (Charles R. Stephens) A team approach to fundraising is not only a necessity but also a great factor in the success of any fundraising program. This article presents five fundamental success factors that come into play when building a team. Index.