- Inbunden (Hardback)
- Antal sidor
- Stanford University Press
- Robb, Alicia M.
- black & white illustrations
- 231 x 155 x 23 mm
- Antal komponenter
- 409:B&W 6 x 9 in or 229 x 152 mm Case Laminate on Creme w/Matte Lam
- 568 g
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The Next Wave
Financing Women's Growth-Oriented Firms779
You may be familiar with the success stories of Spanx, GoldieBlox, and other women-owned businesses that have taken their markets by storm. But, today, only two percent of women-owned firms generate more than one million dollars annually. The Next Wave is here to help women drive up that number. Drawing on the Kauffman Firm Survey and many other sources, Susan Coleman and Alicia M. Robb cull together data-driven advice for women-owned, growth-oriented businesses as they finance their expansion. They not only consider the unique approaches and specific concerns of female business owners, but also take into account the growing pool of investors who will play a role in selecting and grooming a new generation of women entrepreneurs. Since growth-oriented firms typically require external capital, the investor perspective is critical. Telling entrepreneurs what the research means for them, outfitting them with resources, and illustrating the road ahead with real world cases, this book serves as a pioneering strategy guide for the next wave of women who want to "go big" to bring home their goals.
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"In A Rising Tide and now The Next Wave, Coleman and Robb plot a course for women entrepreneurs to follow. These business leaders are increasingly oriented toward growth, and more equity investors are recognizing that fact. This book provides navigational 'lines of position' and first-person insights that will inspire many." -- Julie R. Weeks, President and CEO * Womenable * "Women are the world's greatest under-tapped force for economic expansion. To ensure that women entrepreneurs achieve their potential, we need to change attitudes and policies. We need data, real life examples, and action items to make it happen. Susan Coleman and Alicia Robb provide all three." -- Geri Stengel, Founder and President * Ventureneer *
Susan Coleman is Professor of Finance at the University of Hartford's Barney School of Business. She is co-author of Creating the Social Venture (2015) and A Rising Tide (Stanford, 2012).Alicia M. Robb is Senior Fellow with the Ewing Marion Kauffman Foundation and Visiting Scholar at the University of California, Berkeley and the University of Colorado, Boulder. An angel investor and mentor to young firms, Alicia is co-author of Race and Entrepreneurial Success (2010) and A Rising Tide (Stanford, 2012).
Contents and Abstracts1Introduction: Why Growth? chapter abstractChapter 1 discusses some of the motivations for and benefits of firm growth from the perspective of women entrepreneurs. Growth-oriented firms provide women with the opportunity to generate market and economic impacts on a larger scale. From a public policy perspective, growth is important because larger firms generate a greater number of jobs. Launching a growth-oriented firm also provides women entrepreneurs with opportunities for greater personal economic gains in the form of income and accumulated wealth. This wealth, in turn, creates additional investment opportunities. Chapter 1 sets the stage for the sections that follow by highlighting why growth-oriented entrepreneurship represents such an opportunity for women entrepreneurs at this particular time. 2A Status Report on Growth-Oriented Women Entrepreneurs chapter abstractChapter 2 provides a profile of women's entrepreneurship today, using data from the Census Bureau's Survey of Women Business Owners. It also also draws on data from the INC 500, Startup Weekend, Legal Zoom, AngelList, and TechStarts, all of which are focused on high-growth firms. Chapter 2 discusses firm size, revenues, employment, and industry mix by gender. These data will allow the authors to establish a baseline for where growth-oriented women's entrepreneurship is today. 3What We Know About the Challenges for Growth-Oriented Women chapter abstractChapter 3 reviews some of the challenges facing growth-oriented women entrepreneurs that research has documented. These are not necessarily impediments, but they do represent potential barriers that astute and well-informed women entrepreneurs need to recognize and manage. The chapter discusses the stages of a firm's life cycle: the nascent stage, the early stage, the survival stage, the rapid growth stage, and the maturity stage. Thus Chapter 3 provides a theoretical framework that describes how growth-oriented firms develop and grow from the earliest stages to rapid growth and maturity. 4A Star is Born! Financing Strategies for Nascent Entrepreneurs chapter abstractChapter 4 focuses on firms in their nascent stage. A nascent firm is one that is just getting started. The major tasks of the entrepreneur at this stage include assessing her motivations and goals, taking an inventory of her resources in financial, human, and social capital, gaining an understanding of her industry dynamics and structure, and formulating her firm's business model. Chapter 4 draws upon data from the Kauffman Firm Survey and the Panel Study of Entrepreneurial Dynamics to highlight the approaches used by growth-oriented women entrepreneurs address these key tasks. It also identifies and discusses differences between a traditional business plan approach and the lean startup model. 5First Things First: Financing Strategies for Early Stage Firms chapter abstractEarly stage firms have already launched, so they have products and/or services as well as customers. Firms at this stage are generating minimal, if any, revenues, so they are not yet candidates for most sources of external financing. Chapter 5 documents the financial strategies that growth-oriented women entrepreneurs have used at this early stage in order to get their firms off to a good start. Prior research often reveals that women entrepreneurs are more reluctant to seek external funding, particularly external sources of equity. Further, when they do so, they often do not raise enough capital, thereby diminishing their opportunities for growth. Chapter 5 also discusses the perspective of early stage investors, including family and friends, as well as strategies for managing those investors. 6The White Knuckle Flight: Survival Stage Strategies for Growth-Oriented Firms, Part I chapter abstractThe survival stage is a critical time for growth-oriented entrepreneurs. This is the stage at which the business has started to generat