Get Clients Now! A 28-Day Marketing Program for Professionals, Consultants, and Coaches (häftad)
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Format
Häftad (Paperback)
Språk
Engelska
Antal sidor
288
Utgivningsdatum
2013-06-16
Upplaga
3
Förlag
AMACOM
Medarbetare
Levinson, Jay Conrad
Illustrationer
Illustrationsstrations
Dimensioner
245 x 180 x 17 mm
Vikt
563 g
Antal komponenter
1
Komponenter
466:B&W 7 x 10 in or 254 x 178 mm Perfect Bound on White w/Matte Lam
ISBN
9780814432457

Get Clients Now! A 28-Day Marketing Program for Professionals, Consultants, and Coaches

av C J Hayden
Häftad,  Engelska, 2013-06-16
203
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Get Clients Now! has helped thousands of independent professionals dramatically increase their client base. With this uniquely practical guide, its easy to replace scattershot marketing and networking efforts with proven and targeted tactics. Using a simple cookbook model, the book helps readers identify the ingredients missing from their current marketing activities, select the right strategies and tools from a menu of options, and create a completely customized action plan. a structured 28-day program then outlines exactly what they need to do to put it into action. now fully updated, the third edition combines tried-and-true marketing practices with new ideas for reaching clients. Readers will learn:
  • How to choose the best marketing tactics for their situation and personality
  • Hands-on approaches for replacing unproductive cold-calling with the power of relationship marketing
  • Online networking and prospecting, social media, and internet marketing strategies that really work
  • Advice on integrating online and offline tactics
  • Tips for dealing with fear, resistance, and procrastination
  • And more Complete with worksheets, exercises and all-new examples.
Get Clients Now! remains the definitive guide on winning new business.
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  1. Get Clients Now! A 28-Day Marketing Program for Professionals, Consultants, and Coaches
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."..contains a wealth of simple, easy-to-use tactics to help you market your services."--Virtual Assistant Forums

Övrig information

C. J. Hayden is a Master Certified Coach, popular speaker, and principal of Wings for Business, LLC, a firm that teaches self-employed professionals to make more money with less effort.

Innehållsförteckning

Contents

Foreword by Jay Conrad Levinson

Acknowledgments

Introduction

PART I: THE SETUP

Chapter 1: What Really Works? Effective Marketing Strategies

Chapter 2: Where Do You Start? The Marketing and

Sales Cycle

Chapter 3: Where Are You Headed? Setting Your Sales and

Marketing Goal

PART II: THE SYSTEM

Chapter 4: Whats Stopping You? Selecting Your Success

Ingredients

Chapter 5: Heres What to Do: Choosing from the Action

Plan Menu

Chapter 6: Youre Ready . . . Lets Go! Putting the System

into Action

PART III: THE STRATEGIES

Chapter 7: Filling the Pipeline: When You Dont Know Enough

People to Contact

Chapter 8: Following Up: When You Know Plenty of People but

Youre Not Contacting Them

Chapter 9: Having Sales Conversations: When Youre

Contacting People but Not Getting a

Chance to Sell

Chapter 10: Closing Sales: When Youre Having Sales

Conversations but Not Getting Sales

Index

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