Vision, Partnerships, Strategies
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Köp båda 2 för 724 kr..".presents an excellent guide to combining the concepts and practices of marketing with future strategies, focusing on positioning the library as the choice information provider to all customers." ..".highly relevant in planning for marketing library resources, products, and services. I especially liked the simplicity of definitions of some complex strategies in reaching an effective marketing drive for the library's future. It is easy to read and should be read by every librarian and library staff employee."