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Köp båda 2 för 635 krThe inside story behind the success of KISS FM, the former London pirate radio station, is revealed for the first time by Goddard. By 1991, KISS FM was attracting an audience of one million listeners a week, making it one of the most successful ra...
Grant Goddard is a London-based media analyst specialising in the radio broadcasting sector. For thirty years, he has worked in the radio industry as a senior manager and consultant, in the UK and overseas, and has written extensively about the radio business for consumer and trade magazines.
0. foreword
1. DAB: FIDDLING WHILE ROME BURNS?
2. DAB V INTERNET: THE TORTOISE AND THE HARE
3. NOKIA: A ‘MAN FRIDAY’ FOR RADIO?
4. DIGITAL RADIO WORKING GROUP: IT MUST BE ‘NUMBERWANG’!
5. SHIPWRECKED ON DESERT ISLAND DAB
6. CLASSIC FM: ALWAYS CHECK THE EXPIRY DATE BEFORE PURCHASE
7. THE DIGITAL ONE DAB RADIO MULTIPLEX: FIXING ‘MARKET FAILURE’ TEN YEARS TOO LATE
8. DAB RADIO: NOW YOU HEAR IT (IN-STORE), NOW YOU DON’T (IN-HOME)
9. DAB RADIO RECEIVER SALES SUFFER NEGATIVE GROWTH
10. WARNING! DIGITAL RADIO OBJECTIVES MAY APPEAR CLOSER THAN THEY ARE IN REALITY
11. DIGITAL BRITAIN: THE DEVIL IS IN THE INDEFINITE ARTICLE
12. DAB: THE MEDIUM OF CONSUMER CHOICE?
13. LOCALNESS: PLEASE, SIR, CAN I HAVE SOME LESS?
14. DAB: THERE IS NO ALTERNATIVE?
15. DIGITAL RADIO STATIONS: ONE STEP FORWARD, TWO STEPS BACKWARD
16. DAB: ACTIONS SPEAK LOUDER THAN KEYNOTE SPEECHES
17. DIGITAL RADIO: NEVER MIND THE CONTENT, FEEL THE BANDWIDTH?
18. EXCLUSIVE DIGITAL RADIO CONTENT: SAYING IT AND DOING IT ARE TWO DIFFERENT THINGS
19. DIGITAL RADIO SWITCHOVER: SEARCHING FOR THE ‘CREDIBLE PLAN’
20. RADIO IN DIGITAL BRITAIN: SENSE AND SENSIBLENESS
21. DIGITAL BRITAIN: IS THE 50% CRITERION FOR DIGITAL LISTENING ACHIEVABLE?
22. COMMERCIAL RADIO IN GERMANY AND SWITZERLAND REJECT DAB
23. DAB RADIO IN CARS BY 2013? – “EXTREMELY CHALLENGING” SAY CAR MAKERS
24. FUNDING DAB RADIO IMPROVEMENTS: WHO PAYS?
25. DAB RADIO SWITCHOVER: BBC LISTENER OPINIONS OFFER EXIT STRATEGY
26. DAB RADIO SWITCHOVER: THE CONSERVATIVE PARTY VIEWPOINT
27. PAYING FOR DIGITAL BRITAIN’S ‘DIGITAL RADIO UPGRADE’: WHO, ME?
28. DIGITAL RADIO UPGRADE: EVERYONE’S A WINNER?
29. DAB RADIO IN GERMANY: FURTHER PUBLIC FUNDING REJECTED
30. DIGITAL RADIO SWITCHOVER: PARLIAMENTARY QUESTION
31. DIGITAL ONE: AN END TO WISHING AND HOPING
32. DIGITAL RADIO: A EUROPEAN UPDATE
33. DIGITAL RADIO SWITCHOVER: “YOU CAN’T MOVE FASTER THAN THE BRITISH PUBLIC WANT YOU TO MOVE”
34. DIGITAL BRITAIN: THE IMPLEMENTATION PLAN
35. PAYING FOR DAB RADIO CARRIAGE: GOD ONLY KNOWS
36. &nb...