The Art of Persuasion
De som köpt den här boken har ofta också köpt Psychology 5e av Nigel Holt (häftad).
Köp båda 2 för 1124 krRaymond S. Nickerson is Research Professor of Psychology at Tufts University, USA. He is a former senior vice president of Bolt Beranek and Newman Inc. (BBN Systems and Technologies) and the founding editor of the Journal of Experimental Psychology: Applied. Argumentation is his tenth book. The American Psychological Association established the Raymond S. Nickerson Best Paper Award in his honor.
1. Argumentation; 2. Types of arguments; 3. Evaluating arguments; 4. Persuasiveness; 5. Plausibility; 6. Fallacies; 7. Biases; 8. Other flaws; 9. Stratagems; 10. Improving argumentation.