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Format: E-bok
Filformat: EPUB med LCP-kryptering (0.0 MB)
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Nedladdning: Kan laddas ned under 24 månader, dock max 6 gånger.
Språk: Engelska
Antal sidor: 282
Utgivningsdatum: 2019-11-06
Förlag: Bloomsbury Publishing
ISBN: 9781350315525

Professional Writing E-bok

Name: Professional Writing
Price: 444.00 SEK
Availability: InStock
Author: Sky Marsen
ISBN: 9781350315525

av Sky Marsen

E-bok (LCP), Engelska, 2019-11-06

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Now in its fourth edition, this is a comprehensive yet concise introduction to professional writing for different media, which synthesises methods and ideas developed in journalism, public relations, management and marketing. Based on research in the field, it equips students with the ability to convey their ideas in a wealth of print and digital formats, in a variety of professional contexts internationally. It begins by examining the different aspects of the writing process before showing students how to adjust their style, tone and approach for different documents, including short memos, feature articles, press releases and reports.This new edition will continue to be an essential companion for undergraduates on professional writing and business communication modules. It will also be a valuable source of guidance for new professionals and entrepreneurs needing to get to grips with writing formal written documents.New to this Edition:- Fully revised throughout with coverage of a wider variety of journalistic writing- New content on mission and vision statements, annual reports and newsletters, alongside an overview of how organisations use social media and respond to crises- Includes more analysed examples of business documents

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Exploring Language in Global Contexts

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This accessible and engaging textbook offers a practical approach to understanding the complexity of language by exploring language use and language learning in a wide variety of contexts. Bringing together leading specialists who are active resea...

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Communication Studies

Sky Marsen

This book is innovative and diverse in bringing together the main sub-topics of communication studies - text analysis, business communication, mass communication, the media industry and film. Drawing from popular culture examples, the book explain...

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