Essays in Honour of Basil Yamey
In this volume, leading scholars from North America, Europe, and Asia come together to explore new dimensions of the business models topic paying particular attention to the modelling dimension - what this means, how modelling should be approached...
Basic Strategy in Context centres on real-world firms and managers by giving each chapters cases a higher weighting in importance and explanation than is normal. Given this emphasis on real-world as opposed to theoretical treatment the book enable...