Multinationals in a New Era (e-bok)
Format
E-bok
Filformat
PDF med Adobe-kryptering
Om Adobe-kryptering
PDF-böcker lämpar sig inte för läsning på små skärmar, t ex mobiler.
Nedladdning
Kan laddas ned under 24 månader, dock max 3 gånger.
Språk
Engelska
Antal sidor
300
Utgivningsdatum
2001-09-18
Förlag
Palgrave Macmillan UK
ISBN
9781403907622
Multinationals in a New Era (e-bok)

Multinationals in a New Era (e-bok)

International Strategy and Management

E-bok (PDF - DRM), Engelska, 2001-09-18
1409
Laddas ned direkt
Läs i vår app för iPhone, iPad och Android
Finns även som
Visa alla 2 format & utgåvor
This eighth volume in the AIB series focuses on globalisation and international business, and presents the work of leading international business scholars delivered at the 27th Academy of International Business conference at the University of Strathclyde. Contributions examine how the underlying characteristics of International Business are changing as we move into early part of the twenty-first century. The three points of focus are - internationalisation of small and medium-sized enterprises and the growing occurrence of 'born' internationalisers - the impact of culture, structure and technology on managing the multinational corporation - the implementation of international strategy through the roles and activities of foreign subsidiaries The book successfully brings together an integrated set of research concepts and results to present some contrasting views about the nature and effects of globalisation as the multinational continues to develop in the 21st century.
Visa hela texten

Kundrecensioner

Har du läst boken? Sätt ditt betyg »

Fler böcker av författarna