Revolutionary Egypt in the Eyes of the Muslim Brotherhood

The Arab Spring brought the Muslim Brotherhood to power in Egypt but the Islamist movement was not able to, or allowed to, retain authority. El-Nawawy and Elmasrys insightful account provides a helpful guide to a failed political revolution, despite the groups sophisticated communication strategy. Highly recommended. -- Daya Thussu, Professor of International Communication, University of Westminster Mohammed el-Nawawy and Mohamad Hamas Elmasry add a crucial perspective on the unfolding drama of the Arab revolutions by giving us a detailed account of the normative and conceptual limitations of an Islamist movement at the tether end of its political potency. The implications of this impeccable piece of scholarship are far beyond the failed media strategies of an Islamist movement. It highlights the rise and fall of a political theology that has become its own worst enemy. -- Hamid Dabashi, Professor of Iranian Studies and Comparative Literature, Columbia University Marshalling a wealth of new evidence through a theoretically-informed analysis, Mohammed el-Nawawy and Mohamad Hamas Elmasry offer new insights into the writings and media strategies of Egypts largest Islamist movement in the aftermath of the 25 January Revolution. This book will be essential reading for anybody interested in the rise and fall of the Muslim Brotherhood in Egypt. -- Neil Ketchley, Lecturer in Middle East Politics, King's College London

Mohammed el-Nawawy is Charles A. Dana Professor of International Communication and Middle Eastern Studies, Department of Political Science and Sociology, Queens University of Charlotte, NC. Mohamad Hamas Elmasry is Associate Professor and Chair in the Media and Cultural Studies and Journalism programs at the Doha Institute for Graduate Studies. He is also a faculty member in the Department of Communications at the University of North Alabama.

Chapter 1: Theory and Methodology Chapter 2: The Egyptian Muslim Brotherhood: A Brief History Chapter 3: The 2011 Egyptian Uprising Chapter 4: From the 2010 Parliamentary Elections to the 2011 Constitutional Referendum Chapter 5: The Post-Uprising Era: Between Clashes and Parliamentary Elections Chapter 6: From the 2012 Presidential Election to the 2012 Constitutional Referendum Chapter 7: The Discussion References Index