Strategy Maps (häftad)
Fler böcker inom
Format
Inbunden (Klotband)
Språk
Engelska
Antal sidor
480
Utgivningsdatum
2004-02-01
Förlag
Harvard Business Review Press
Dimensioner
245 x 165 x 43 mm
Vikt
870 g
ISBN
9781591391340

Strategy Maps

Converting Intangible Assets into Tangible Outcomes

av Robert S Kaplan, David P Norton, Robert S Kaplan, David P Norton
Inbunden,  Engelska, 2004-02-01
388

10% rabatt på allt med kod NYSTART26

Gäller t.o.m. 25 januari. Villkor.

Köp
Spara som favorit
  • Skickas från oss inom 2-5 vardagar.
  • Fri frakt över 249 kr för privatkunder i Sverige.
Finns även som
Visa alla 1 format & utgåvor
More than a decade ago, Robert S. Kaplan and David P. Norton introduced the Balanced Scorecard, a revolutionary performance measurement system that allowed organizations to quantify intangible assets such as people, information, and customer relationships. Then, in The Strategy-Focused Organization, Kaplan and Norton showed how organizations achieved breakthrough performance with a management system that put the Balanced Scorecard into action. Now, using their ongoing research with hundreds of Balanced Scorecard adopters across the globe, the authors have created a powerful new tool--the "strategy map"--that enables companies to describe the links between intangible assets and value creation with a clarity and precision never before possible. Kaplan and Norton argue that the most critical aspect of strategy--implementing it in a way that ensures sustained value creation--depends on managing four key internal processes: operations, customer relationships, innovation, and regulatory and social processes. The authors show how companies can use strategy maps to link those processes to desired outcomes; evaluate, measure, and improve the processes most critical to success; and target investments in human, informational, and organizational capital. Providing a visual "aha!" for executives everywhere who can't figure out why their strategy isn't working, Strategy Maps is a blueprint any organization can follow to align processes, people, and information technology for superior performance.
Visa hela texten

Passar bra ihop

  1. Strategy Maps
  2. +
  3. Execution Premium

De som köpt den här boken har ofta också köpt Execution Premium av Robert S Kaplan, David P Norton, Robert S Kaplan, David P Norton (inbunden).

Köp båda 2 för 776 kr

Kundrecensioner

Har du läst boken? Sätt ditt betyg »

Fler böcker av författarna

Robert S Kaplan, David P Norton, Robert S Kaplan, David P Norton

Övrig information

Robert S. Kaplan is the Marvin Bower Professor of Leadership Development at Harvard Business School. David P. Norton serves as a Director with the Balanced Scorecard Collaborative.

Du kanske gillar