The Three-Box Solution

"His book is both challenging and easy to understand, offering numerous examples--from IBM to GE to Hasbro--of companies that have made it work." -- SUCCESS Magazine "The book [The Three Box Solution] is clearly presented, with illuminating case studies from a variety of organizations helping to explain the ideas." -- The Globe and Mail "The Three Box Solution is an insightful and thoughtful work that should be on the must-read list for all CEOs--and everyone involved in leading innovation in any kind of enterprise." -- Research-Technology Management "The era of doing things in the same way decade after decade is over. Organisations are confronted by external change and the urgent need to change themselves. Innovation is nothing less than a matter of corporate survival...By creating three boxes that a company ought to concentrate on when it is trying to pilot its way into the future, Prof Govindarajan may enable its leaders and workers to think outside the box their normal experience traps them in." -- Peter Day, BBC "A powerful new framework." -- Developing Leaders "The Three Box Solution is a clear winner..." -- BW Businessworld (India) "He succinctly outlines the key behaviors that I believe every business leader must focus on, to drive innovation without waiting for the next competitive crisis...the approach actually works and applies to leaders at all levels." -- Forbes "Supported with rich examples--GE, Mahindra & Mahindra, Hasbro, IBM and Tata Consultancy Services--and testimonies of leaders who have successfully used this framework, The Three Box Solution solves the dilemma of how to align an organisation on the critical but competing demands of innovation." -- The Financial Express, India "When we read The Three Box Solution and hear VG describe the experiences from leaders of Hasbro, Tata, IBM, United Rentals, Mahindra & Mahindra amongst others, we get inspired to find our own balance between these three innovation areas: preservation, destruction and creation...The Three Box Solution helps leaders come into harmony with an ageless rhythm, that creates sustainable prosperity." -- Innovation Management (innovationmanagement.se) "With case studies from toy manufacturer Hasbro, coffee maker Keurig, TCS and even a church reinventing itself, The Three Box Solution makes a good breezy read." -- The Times of India ADVANCE PRAISE for The Three-Box Solution: Jeffrey R. Immelt, Chairman and CEO, General Electric Company-- "Simple, powerful, and purposeful." Zhang Ruimin, Founder, Chairman, and CEO, Haier Group-- "The Three-Box Solution presents a simple, yet powerful framework to simultaneously optimize continuous process improvement and breakthrough innovation. Inspiring for management executives." Anand G. Mahindra, Chairman and Managing Director, Mahindra Group-- "Govindarajan's Three-Box Solution provides a framework for balancing the imperatives of the present with the demands of the future. It is a construct that permeates all our strategic thinking." Marshall Goldsmith, New York Times and Wall Street Journal bestselling author, Triggers-- "If your company needs to stop doing what it's done and branch out in new and profitable ways, this is the book for you." Omar Ishrak, Chairman and CEO, Medtronic-- "The Three-Box Solution is a superb guidance manual for anyone formulating and driving a long-term company strategy. An excellent resource for managers and leaders at all levels." Ajay Banga, President and CEO, MasterCard Inc.-- "Govindarajan provides a winning combination of strategic insights and actionable steps designed to help virtually any business or organization build a better future." Indra K. Nooyi, Chairman and CEO, PepsiCo, Inc.-- "At PepsiCo, we practice what Govindarajan preaches." Samuel R. Allen, Chairman and CEO, Deere &am

Vijay Govindarajan (known as VG) is the Coxe Distinguished Professor at Dartmouth's Tuck School of Business, a Marvin Bower Fellow at Harvard Business School, and widely regarded as one of the world's leading experts on strategy and innovation. He is the author of many books and articles, including the New York Times bestseller Reverse Innovation.