How to Use Price to Increase Demand, Profit and Customer Satisfaction
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Köp båda 2 för 396 krLeigh Caldwell was your regular Aussie mum from North Queensland until her family's world was shattered. When her son was diagnosed with Acute Lymphoblastic Leukaemia, Leigh and her family chose to fight the disease with positivity, initiative, a ...
Leigh is a pricing expert and leading researcher in behavioural economics, writing the UK's most popular behavioural blog (www.knowingandmaking.com) and appearing as a frequent guest on BBC News. By background a mathematician and economist, he is the founder and chief executive of Inon, the UK's leading pricing consultancy.