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Format: Häftad (Paperback / softback)
Språk: Engelska
Antal sidor: 278
Utgivningsdatum: 2010-11-30
Upplaga: 2nd ed.
Förlag: Management Books 2000 Ltd
Medarbetare: Treasure, Julian
Illustrationer: black & white illustrations
Dimensioner: 210 x 148 x 15 mm
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Antal komponenter: 1
Komponenter: Paperback
ISBN: 9781852526689

Sound Business

Name: Sound Business
Price: 192.00 SEK
Availability: InStock
Author: Julian Treasure
ISBN: 9781852526689

How to Use Sound to Grow Profits and Brand Value

av Julian Treasure

Häftad, Engelska, 2010-11-30

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A fascinating practical guide to the use of sound in business, from performance-enhancing soundtracks to retail environments and office partitions. The world is full of sound - most of it unwanted and unplanned - which can change our moods, our behaviour and our performance. This book explains clearly how to use this fact to great advantage, in terms of productivity and customer performance. In a few years, a company's sound will become as important as its logo and public image. Here is a practical guide to planning and managing sound for increased profit in all aspects of business. Julian Treasure is founder of the world's first strategic sound consultancy and an international consultant on all matters of the use and abuse of sound in business and commerce. He is frequently invited to speak at international conferences.

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Julian Treasure is founder of the world's first strategic sound consultancy and an international consultant on all matters of the use and abuse of sound in business and commerce. He is frequently invited to speak at international conferences.