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Språk: Engelska
Utgivningsdatum: 2021-08-17
Förlag: Rosenfeld Media
ISBN: 9781933820835

Surveys That Work E-bok

Name: Surveys That Work
Price: 834.00 SEK
Availability: InStock
Author: Caroline Jarrett, Steve Krug
ISBN: 9781933820835

A Practical Guide for Designing and Running Better Surveys

av Caroline Jarrett, Steve Krug

E-bok (LCP), Engelska, 2021-08-17

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Surveys That Work explains a sevenstep process for designing, running, and reporting on a survey that gets accurate results. In a nononsense style with plenty of examples about realworld compromises, the book focuses on reducing the errors that make up Total Survey Errora key concept in survey methodology. If you are conducting a survey, this book is a musthave.

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