Foundations of Destination Management
De som köpt den här boken har ofta också köpt Slow Productivity av Cal Newport (häftad).
Köp båda 2 för 3195 krThe book presents the outstanding works of leading tourism scholars in the field. It achieves its purpose of appreciating the progress in tourism design research over the past few decades. The book not only sets a solid basis for future tourism scholars but also enables tourism planners and practitioners to develop innovative processes and organize tourism resources. It is indeed a useful research monograph because it offers readers various novel research ideas, updated references, and practical examples. (Irene Cheng Chu Chan and Rob Law, Information Technology & Tourism, Vol. 17, 2017)
Daniel R. Fesenmaier is Director of the Eric Friedheim Tourism Institute (EFTI), and a Professor in the Department of Tourism, Recreation and Sport Management, University of Florida. He teaches and conducts research focusing on the role of information technology in travel decisions, advertising evaluation, and the design of tourism places. Zeng Xiang, PhD is an Associate Professor in the Department of Hospitality and Tourism Management in Pamplin College of Business at Virginia Tech. His research interests include travel information search on the Internet, social media marketing, and the impact of information technology on the tourism and hospitality industries.
Part I: The Foundations of Tourism Design.- Part II: The Tools of Tourism Design.- Part III: Managing the Dynamics of the Tourism System.