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Allen M Weiss - Böcker

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  1. Brand Admiration E-bok

    av C Whan Park, Deborah J Macinnis, Andreas B Eisingerich, Allen M Weiss

    E-bok (PDF, LCP), Engelska, 2016-09-16
    286
    Ladda ned
    Läs i Bokus Reader för iOS och Android.
    Brand Admiration

    Brand Admiration uses deep research on consumer psychology, marketing, consumer engagement and communication to develop a powerful, integrated perspective and innovative approach to brand management. Using numerous real-world examples and backed b...

    Läs mer »

  2. Brand Admiration E-bok

    av C Whan Park, Deborah J Macinnis, Andreas B Eisingerich, Allen M Weiss

    E-bok (LCP), Engelska, 2016-09-16
    286
    Ladda ned
    Läs i Bokus Reader för iOS och Android.
    Brand Admiration

    Brand Admiration uses deep research on consumer psychology, marketing, consumer engagement and communication to develop a powerful, integrated perspective and innovative approach to brand management. Using numerous real-world examples and backed b...

    Läs mer »