Pearson Education - Böcker

Auditing and Assurance Services: An Integrated Approach, the definitive introductory text on auditing, focuses on the auditor's decision-making process-whether during a financial statement audit or during an integrated audit of both financial stat...

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Operations Management: Sustainability and Supply Chain Management presents a broad introduction to the field of operations in a practical and application-oriented manner. Through detailed behind-the-scenes perspectives on the production of goods a...

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The Pragmatic Programmer is one of those rare tech books you'll read, re-read, and read again over the years. Whether you're new to the field or an experienced practitioner, you'll come away with fresh insights each and every time. Dave Thomas and...

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Principles of Marketing

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Building upon the success of best-sellers The Clean Coder and Clean Code, legendary software craftsman Robert C. "Uncle Bob" Martin shows how to bring greater professionalism and discipline to application architecture and design. ¿ As with his oth...

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Even bad code can function. But if code isn't clean, it can bring a development organization to its knees. Every year, countless hours and significant resources are lost because of poorly written code. But it doesn't have to be that way. Noted sof...

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International Business: The Challenges of Globalization is a brief, yet comprehensive introduction to the difficulties of global entrepreneurship. It examines the cultural barriers that can arise in international business (IB), as well as the theo...

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It's been known for years that usability testing can dramatically improve products. But with a typical price tag of $5,000 to $10,000 for a usability consultant to conduct each round of tests, it rarely happens. In this how-to companion to Don't M...

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Principles of Marketing, Scandinavian Edition is an ideal introductory text for undergraduate students and practitioners alike. This book, the third Scandinavian edition, is true to Kotler and Armstrong's classic conceptual framework, which has pr...

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An Introduction to Programming by the Inventor of C++ Programming: Principles and Practice Using C++, Third Edition, will help anyone who is willing to work hard learn the fundamental principles of programming and develop the practical skills need...

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The classic guide to how computers work, updated with new chapters and interactive graphics "For me, Code was a revelation. It was the first book about programming that spoke to me. It started with a story, and it built up, layer by layer, analogy...

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Query and modify data effectively with the latest T-SQL features Master Transact-SQL's fundamentals, and write correct, robust code for querying and modifying data with modern Microsoft data technologies, including SQL Server 2022, Azure SQL Datab...

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Develop your understanding of how to use similar steps in your problem-solving approaches For courses in calculus-based physics. University Physics with Modern Physics, 15th edition, now in SI Units, is known for its clear and accessible approach ...

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Forcourses in the principles of economics. An evidence-based approach to economics Throughout Economics, 3rd Edition, authors DaronAcemoglu, David Laibson, and John List use real economic questions anddata to help you learn about the world around ...

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For courses in the Principles of Economics Introduces Students to the Basic Concepts of Economics with Timely, Engaging Stories and Applications Students enter their first economics course hoping to gain a better understanding of the world around ...

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Design intuitive navigation for the ideal user experience Hundreds of thousands of Web designers and developers have relied on web usability expert Steve Krug's guide to help them understand the principles of intuitive navigation and information d...

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For courses in corporate finance or financial management at the undergraduate and graduate level. Excel Modeling in Corporate Finance approaches building and estimating models with Microsoft(R) Excel(R). Students are shown the steps involved in bu...

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Thelong-anticipated revision of ArtificialIntelligence: A Modern Approach explores the full breadth and depth of the field of artificialintelligence (AI). The 4th Edition brings readers up to date on the latest technologies,presents concepts in a ...

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Learn everything you need to know about Calculus and practice your reasoning and practical skills with a high-end textbook suitable for a wide range of course levels. Calculus: A Complete Course, 10th Edition by Robert Adams and Christopher Essex ...

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Activist investors have sent shockwaves through corporations in recent years, personally targeting directors and executives at some of the world's largest companies. No longer satisfied with operating on the fringes of business, they are now a fir...

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The world's most populous nation and soon-to-be largest economy is rapidly turning into the planet's most efficient assassin. Unscrupulous Chinese entrepreneurs are flooding world markets with lethal products. China's perverse form of capitalism c...

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For courses in Introductory Statistics. Encourages statistical thinking using technology, innovative methods, and a sense of humour Inspired by the 2016 GAISE Report revision, Stats: Data and Models, 5th Edition by De Veaux, Velleman, and Bock use...

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For courses in introductory psychology. Explore psychology through its most influential studies Forty Studies that Changed Psychology, first published 25 years ago, remains one of the field's most comprehensive introductory texts. In exploring the...

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For courses in international economics, international finance, and international trade. A balanced, global approach to economic theory and policy applications International Economics: Theory and Policy provides engaging, balanced coverage of the k...

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For courses in Social Psychology Make research relevant through a storytelling approach Social Psychology introduces the key concepts of the field through an acclaimed storytelling approach that makes research relevant to students. Drawing upon th...

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Using the valuation framework based on the Law of One Price, top researchers Jonathan Berk and Peter DeMarzo have set the new canon for corporate finance texts. Corporate Finance blends coverage of time-tested principles and the latest advancement...

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Fundamentals of Anatomy & Physiology is designed to help you succeed in the challenging A&P course with an easy-to-understand narrative, precise visuals, and steadfast accuracy. The authors incorporate research that explores how learners use and p...

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Statistics without Maths for Psychology 9th edition by John Reidy and Christine Dancey is an essential and accessible guide to Statistics for Psychology. The no-nonsense, straight-forward approach of this trusted textbook breaks down the key stati...

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Master the core subject principles of business operations and processes Operations and Process Management 7th edition is the ultimate text for those wishing to successfully manage business operations, equipping you with the critical and practical ...

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