Filtrera

Ämne
  • (5)
  • (1)
  • (6)
  • (1)
  • (9)
Format
  • (5)
  • (4)

Integrated Marketing Communication - Böcker

Visar alla böcker i serien Integrated Marketing Communication. Handla med fri frakt och snabb leverans!

Sortering:
  1. Integrated Marketing Communication:

    Integrated Marketing Communication

    av Jeanne M Persuit, Christina L Mcdowell Marinchak, Christina L McDowell Marinchak

    Inbunden, Engelska, 2016-09-22
    1193
    Köp
    Skickas från oss inom 10-15 vardagar.
    Integrated Marketing Communication

    Integrated Marketing Communication (IMC) is a holistic approach to the areas of advertising, public relations, branding, promotions, event and experiential marketing, and related fields of strategic communication. Integrated Marketing Communicatio...

    Läs mer »

  2. Integrated Marketing Communication:

    Integrated Marketing Communication

    av Jeanne M Persuit, Christina L Mcdowell Marinchak, Christina L McDowell Marinchak

    Häftad, Engelska, 2018-08-31
    573
    Köp
    Skickas från oss inom 10-15 vardagar.
    Integrated Marketing Communication

    Integrated Marketing Communication (IMC) is a holistic approach to the areas of advertising, public relations, branding, promotions, event and experiential marketing, and related fields of strategic communication. Integrated Marketing Communicatio...

    Läs mer »

  3. Integrated Marketing Communication:

    Sport Teams, Fans, and Twitter

    av Brandi Watkins

    Häftad, Engelska, 2020-06-30
    508
    Köp
    Skickas från oss inom 10-15 vardagar.
    Sport Teams, Fans, and Twitter

    A strong relationship between sport fans and teams is an essential component for the success of the sport brand. This book provides an in-depth examination of the use of Twitter as a tool to enhance and maintain the fan-team relationship. As socia...

    Läs mer »

  4. Integrated Marketing Communication:

    Corporate Communication and Integrated Marketing Communication

    av Christina L Mcdowell Marinchak, Sarah M Deiuliis, Christina L McDowell Marinchak

    Inbunden, Engelska, 2023-06-15
    889
    Köp
    Skickas från oss inom 10-15 vardagar.
    Corporate Communication and Integrated Marketing Communication

    In this book, Christina L. McDowell Marinchak and Sarah M. DeIuliis explore ways to unite corporate communication and integrated marketing communication (IMC ) by better understanding the human communication relationships people have with companie...

    Läs mer »

  5. Integrated Marketing Communication:

    Celebrity and the American Political Process

    av Jennifer Brubaker

    Inbunden, Engelska, 2020-11-10
    1127
    Köp
    Skickas från oss inom 10-15 vardagar.
    Celebrity and the American Political Process

    Integrated Marketing Communication: Celebrity and the American Political Process uses an integrated marketing communication perspective to examine the brand of the celebrity as it is brought into the American political system, primarily in the for...

    Läs mer »

  6. Integrated Marketing Communication:

    Celebrity and the American Political Process

    av Jennifer Brubaker

    Häftad, Engelska, 2023-03-23
    427
    Köp
    Skickas från oss inom 10-15 vardagar.
    Celebrity and the American Political Process

    Integrated Marketing Communication: Celebrity and the American Political Process uses an integrated marketing communication perspective to examine the brand of the celebrity as it is brought into the American political system, primarily in the for...

    Läs mer »

  7. Integrated Marketing Communication:

    Philosophy of Communication of Social Media Influencer Marketing

    av Kati E Sudnick

    Inbunden, Engelska, 2023-11-28
    995
    Köp
    Skickas från oss inom 10-15 vardagar.
    Philosophy of Communication of Social Media Influencer Marketing

    Social media influencer marketing emerged in Web 2.0 as a new form of celebrity endorsement in which the Internet-famous create word-of-mouth marketing for brands and organizations on their personal social media pages, blurring the line between or...

    Läs mer »

  8. Integrated Marketing Communication:

    Integrated Marketing Communications in Risk and Crisis Contexts

    av Robert S Littlefield, Deanna D Sellnow, Timothy L Sellnow, Robert S Littlefield

    Inbunden, Engelska, 2021-03-09
    1111
    Köp
    Skickas från oss inom 10-15 vardagar.
    Integrated Marketing Communications in Risk and Crisis Contexts

    Integrated Marketing Communications in Risk and Crisis Contexts is part of the Lexington Books Integrated Marketing Communication (IMC) series. The authors present a culture centered model for examining risk and crisis communication within the con...

    Läs mer »

  9. Integrated Marketing Communication:

    Integrated Marketing Communications in Risk and Crisis Contexts

    av Robert S Littlefield, Deanna D Sellnow, Timothy L Sellnow, Robert S Littlefield

    Häftad, Engelska, 2022-08-24
    473
    Köp
    Skickas från oss inom 10-15 vardagar.
    Integrated Marketing Communications in Risk and Crisis Contexts

    Integrated Marketing Communications in Risk and Crisis Contexts is part of the Lexington Books Integrated Marketing Communication (IMC) series. The authors present a culture centered model for examining risk and crisis communication within the con...

    Läs mer »