Entreprenörskap

Entrepreneurship in context has been described as the third wave in entrepreneurship research. Accordingly, specific socio-economic, political, market, and institutional contexts are key to fostering, enabling, and enacting entrepreneurial activit...

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This book starts from the proposition that the field of intelligence lacks any systematic ethical review, and then develops a framework based on the notion of harm and the establishment of Just Intelligence Principles. As the professional practice...

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Winner of the Business Book Awards 'Thought Leader' category ----- With his million-copy bestseller The Lean Startup, Eric Ries launched a global movement. Concepts like minimal viable product, A/B testing and 'pivoting' changed the language of bu...

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Det här är ingen klassisk lärobok om entreprenörskap. Istället går boken igenom alla delar i den entreprenöriella processen - från idé till avveckling. Genom att blanda teori och praktik är författarnas mål att skapa en balanserad förståelse för v...

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For courses in entrepreneurship. Teach the entrepreneurial process through real-world examples Entrepreneurship: Successfully Launching New Ventures explores the allure of entrepreneurship, teaching students how to successfully launch and grow the...

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Theory and Practice of Triple Helix Model in Developing Countries contributes to the expanding literature on "triple helix" innovation - focusing on developing countries. The book is based on practical cases and experiences from Africa, ...

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The Mom Test is a quick, practical guide that will save you time, money, and heartbreak. They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses t...

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This book provides evidence-based answers to the key questions asked by marketers every day. Tackling issues such as how brands grow, how advertising really works, what price promotions really do and how loyalty programs really affect loyalty, How...

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Ben Horowitz, cofounder of Andreessen Horowitz and one of Silicon Valley's most respected and experienced entrepreneurs, offers essential advice on building and running a startup-practical wisdom for managing the toughest problems business school ...

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This bestselling text provides students with a comprehensive introduction to entrepreneurship. Thoroughly updated with new case studies and video features, the new edition combines an international outlook and theoretical depth with good managemen...

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Written by a highly regarded expert on entrepreneurship, this bestselling textbook provides an engaging and comprehensive overview of corporate entrepreneurship. Now in its fourth edition and fully revised throughout, this accessible text is struc...

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What is it about the top tech product companies such as Amazon, Apple, Google, Netflix and Tesla that enables their record of consistent innovation? Most people think it's because these companies are somehow able to find and attract a level of tal...

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"Most startups are built to fail. But those failures, according to entrepreneur Eric Ries, are preventable. Startups don't fail because of bad execution, or missed deadlines, or blown budgets. They fail because they are building something nob...

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Har du en affärsidé? Då har du här en handbok i hur du driver den till kundsuccé. Hur vet jag om min idé är tillräckligt bra? Hur tar jag det första steget? Hur skapar jag intresse hos min målgrupp? Det är ofta frågor som dessa som skapar mest bek...

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 "This book is useful, actionable, and actually fun to read! If you want to get your team aligned around real, measurable goals, Radical Focus will teach you how to do it quickly and clearly." - Laura Klein, Principal, Users Know   ...

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Bär du på en dröm om att starta ett eget bolag, eller förverkliga och utveckla idéer som du gått och burit på? Eller vill du bara växa och inspireras som människa? The Moneyfest ger konstruktiva och oförskräckta råd paketerad i förståndigt vansinn...

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*** Shortlisted for the 2020 Financial Times & McKinsey Business Book of the Year ***It's time to do things differently. Trust your team. Be radically honest. And never, ever try to please your boss.These are some of the ground rules if you work a...

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Det som gör entreprenadrätten speciell är att det köps och säljs något som ännu inte finns annat än som en abstrakt beskrivning. Därför är det viktigt att parterna vet vilka juridiska förutsättningar som gäller och är överens om spelreglerna. Förf...

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According to Sinek, the most inspiring leaders ask "why" an organization does what it does. This simple question has the power to encourage others to achieve extraordinary things, and Sinek shows readers how to apply this philosophy to t...

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This book expertly analyses European political entrepreneurship in relation to the EU's approach towards the Agenda 2030 Sustainable Development strategy. It explores the role of European political entrepreneurs in shaping, influencing and realisi...

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This book describes the sustainable development journey of 15 business families committed to using their enterprises as a force of societal good. In turn, each family reaps benefits of high economic returns, while contributing to society and envir...

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Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterprises. If your organization needs to adapt to harsh new realities, but you don't yet have...

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Human error is here to stay. This perhaps obvious statement has a profound implication for society when faced with the types of hazardous system accidents that have occurred over the past three decades. Such accidents have been strongly influenced...

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Great user experiences (UX) are essential for products today, but designing one can be a lengthy and expensive process. With this practical, hands-on book, you'll learn how to do it faster and smarter using Lean UX techniques. UX expert Laura Klei...

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SAMHÄLLSUTVECKLINGEN IDAG och i framtiden kommer till stor del att drivas av teknik och entreprenörer. Men läget inom det svenska näringslivet är fortfarande inte i närheten av att vara jämställt. En överväldigande majoritet av Sveriges entreprenö...

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How Brands Grow Part 2 is about the fundamentals of buying behaviour and brand performance - fundamentals that provide a consistent roadmap for brand growth, and improved marketing productivity. This book is for readers of the first 'How Brands Gr...

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Discover the outbound sales process that, in just a few years, helped add $100 million in recurring revenue to Salesforce.com, almost doubling their enterprise growth...with zero cold calls. This is NOT just another book about how to cold call or ...

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Walking you step by step through a complete "e;life cycle"e; of a firm, ENTREPRENEURIAL FINANCE, 6e, vividly explains the theories, knowledge, and corporate finance tools and techniques you need to start, build, and eventually harvest a su...

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An innovation classic. From Steve Jobs to Jeff Bezos, Clay Christensen's work continues to underpin today's most innovative leaders and organizations. A seminal work on disruption--for everyone confronting the growth paradox. For readers of the be...

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"A powerful and penetrating exploration of what separates great companies and great leaders from the rest." -Polly LaBarre, coauthor of "Mavericks at Work" Why are some people and organizations more innovative, more influential...

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