Sportindustri & fritidsindustri

There is a paucity of academic work in the area of elite sport development despite there being ample evidence that achieving international sporting success is of increasing importance to the public (exemplified by consistent media interest in elit...

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Now in its fifth edition, Research Methods for Leisure and Tourism has become the ultimate reference text for both students enrolled in undergraduate and postgraduate degrees and practising managers. This book combines comprehensive coverage of a ...

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Effective marketing is essential for any successful sport organization, from elite international teams to local leagues. Now in a fully revised and updated third edition, Advanced Theory and Practice in Sport Marketing is still the only text to in...

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'A ground-breaking text...will inspire you to learn, develop and deliver' - Sir Alex Ferguson With billion-pound television deals and multi-million player transfers, a football team's performance has repercussions far beyond the pitch and league t...

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Sports Tourism: Participants, Policy and Providers is an unparalleled text that explains sports tourism as a social, economic and cultural phenomenon that stems from the unique interaction of activity, people and place. Unlike other texts, it esta...

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Sports Tourism: Participants, Policy and Providers is an unparalleled text that explains sports tourism as a social, economic and cultural phenomenon that stems from the unique interaction of activity, people and place. Unlike other texts, it esta...

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Sports Science and Soccer offers a series of contemporary insights into the multidisciplinary approach to delivering sports science support (physiology, psychology, performance analysis, sociology) from leading academics and practitioners in elite...

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The world-renowned authorship team of Bonnie G Berger and Robert S Weinberg welcome fellow highly esteemed scholar Robert C. Eklund to this third update of one of the fundamental texts on exercise psychology. In this new edition, the authors expan...

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People do not buy products, or even services; they purchase the total experience that the product or service provides. Experience management is seen as the way to remain competitive in markets where globalisation and technology have turned product...

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'A refreshingly honest reminder of what the path to business success really looks like ... It's an amazing tale' Bill Gates 'The best book I read last year was Shoe Dog, by Nike's Phil Knight. Phil is a very wise, intelligent and competitive fello...

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Managing People in Sport Organizations provides a comprehensive overview of the theory and practice of managing people within a strategic framework. This revised and updated second edition examines a range of strategic human resource management ap...

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Recent scandals across the word of sport can be directly related to poor governance. This Research Handbook gathers the state-of-the-art research on sport governance by leading international scholars on various issues across various sports, offeri...

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Over the past decade, a growing body of academic literature on the economics of road cycling has been amassed. This book is the first volume to bring together a majority of the academic research and knowledge on the economics and management of pro...

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Although female athletes are successful in all types of sport, in many countries sport is still a male domain. This book examines and compares the sporting experiences of women from different countries around the world and offers the first systema...

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Following Stalin's death in 1953, association football clubs, as well as the informal supporter groups and communities which developed around them, were an important way for the diverse citizens of the multinational Soviet Union to express, negoti...

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Sports Journalism is a comprehensive guide to the purpose, principles and practice of this unique profession. Now in a fully revised and updated second edition, including important new material on social media and the rise of on-line journalism, t...

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Praise for the previous edition: 'To write a good textbook is only possible with pedagogic sensitivity, significant educational experiences, and research practice. This book is evidence that the editors possess all three qualifications. A student-...

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Consumer Behaviour in Sport and Events emphasises the role of consumer behaviour in sport marketing. Given the social, economic, and environmental benefits of sport events, the challenge for marketers is to understand the complexity of sport and e...

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Social Sustainability for Business demonstrates the need for a transformational change to the way businesses across the globe operate. What has become the standard, accepted "business model," with a focus on corporate profit, shareholder...

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People do not buy products, or even services; they purchase the total experience that the product or service provides. Experience management is seen as the way to remain competitive in markets where globalisation and technology have turned product...

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Effective marketing is essential for any successful sport organization, from elite international teams to local leagues. Now in a fully revised and updated third edition, Advanced Theory and Practice in Sport Marketing is still the only text to in...

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Despite the range of theoretical and methological positions adopted and the wide range of issues and topics related to advertising covered by cultural studies, relationships between sport and advertising have been largely overlooked. Given its gob...

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Successful media relations and a sound communication strategy are essential for all sport organizations. Any successful manager working in sport must have a clear understanding of how the media works, as well as the practical skills to manage the ...

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There is a paucity of academic work in the area of elite sport development despite there being ample evidence that achieving international sporting success is of increasing importance to the public (exemplified by consistent media interest in elit...

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Sports Tourism: participants, policy and providers is an essential text for anybody studying this unique topic. . Extensively revised with cutting edge new material based on the latest research in the field. . International case studies illustrate...

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In Marx at the Arcade, acclaimed researcher Jamie Woodcock delves into the hidden abode of the gaming industry. In an account that will appeal to hardcore gamers, digital skeptics, and the joystick-curious, Woodcock unravels the vast networks of a...

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The social, cultural and economic significance of sport has never been more evident than it is today. Adopting a critical management perspective, this book examines the most important themes and challenges in global sport management. From match-fi...

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Social Sustainability for Business demonstrates the need for a transformational change to the way businesses across the globe operate. What has become the standard, accepted "e;business model,"e; with a focus on corporate profit, sharehold...

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Successful media relations and a sound communication strategy are essential for all sport organizations. Any successful manager working in sport must have a clear understanding of how the media works, as well as the practical skills to manage the ...

Läs mer »