David S Evans - Böcker

By day, every year over 40,000 visitors pour in. Across the Rio Grande, a hundred miles away, Mexican mountaineers use the white domes as landmarks. By night, perched almost 7,000 feet above the sleeping, earthbound world, astronomers probe the secrets of the night sky. This is the University of Texas McDonald Observatory, one of the world's largest university-operated astronomical installations.Big and Bright: A History of the McDonald Observatory is the story of a remarkable collaboration between two major universities, one a prestigious private school, the other a growing southwestern state institution. The University of Chicago had astronomers, but its Yerkes Observatory was aging and underfunded; the University of Texas had money for an observatory but no working astronomer to staff it. Out of their mutual need, they formed a thirty-year compact for a joint venture. Unusual in its day, the Yerkes-McDonald connection presaged the future. In this arrangement, one can see some of the beginnings of today's consortium "big science."Now the McDonald Observatory's early history can be put in proper perspective. Blessed with a gifted and driving founding director, the world's (then) second-largest telescope, and an isolation that permitted it to be virtually the only major astronomical observatory that continued operations throughout World War II, the staff of McDonald Observatory helped lay the foundations of modern astrophysics during the 1940s. For over a decade after the war, a lonely mountaintop in West Texas was the mecca that drew nearly all the most important astronomers from all over the world.Based on personal reminiscences and archival material, as well as published historical sources, Big and Bright is one of the few histories of a major observatory, unique in its focus on the human side of the story.

Sir John Herschel, one of the founders of Southern Hemisphere astronomy, was a man of extraordinarily wide interests. He made contributions to botany, geology, and ornithology, as well as to astronomy, chemistry, and mathematics. Throughout his scientific career he kept a diary, recording his public and private life. The diaries from 1834 to 1838, years he spent making astronomical observations at the Cape of Good Hope, are reproduced in this book and prove to be much more than an ordinary scientist’s logbook. They present personal and social history, literary commentaries, the results of close observations of nature and numerous scientific experiments, the excitement of travel, political intrigues, gossip, and philosophical reflections-all interpreted through an alert and versatile mind. In the present transcription, the material has been enriched with selected correspondence of Sir John and his wife Lady Herschel (nÉe Margaret Brodie Stewart). Sir John devoted his working time at the Cape primarily to a systematic observation of the southern sky, complementing his earlier “sweeping” of the northern sky at Slough, England. He later became one of the founders of photography, but at the Cape he used a simple optical device, the camera lucida, in the production of numerous landscape drawings. Many of these, along with reproductions of sketches contained in the diaries and botanical drawings made by Sir John and Lady Herschel, are used to illustrate this book. Sir John was also a leading figure in the foundation of the educational system of the Cape and a supporter of exploratory expeditions into the interior. As the son of Sir William Herschel, in his day the most famous British astronomer and the discoverer of the planet Uranus, Sir John was already celebrated when he arrived from England. Every individual of note, resident at the Cape or visiting, went to see him. He was supported in his work by his wife, who ran an enormous establishment and bore a huge family, but who nevertheless found time to travel in the country around the western Cape with him and to assist in his observations. The diaries and letters are supplemented by especially valuable editorial notes that provide much needed and highly interesting information concerning persons and events mentioned and described by Sir John. All the original manuscript material used in this volume is archived at the Harry Ransom Center at the University of Texas at Austin. Sir John’s camera lucida drawings are from the South African Public Library in Cape Town.

No antitrust case in contemporary history has attracted as much public attention as US versus Microsoft Corporation. Nor has any antitrust case in memory raised as many complex, substantive issues of law, economics and public policy. This selection of essays constitutes an effort to analyze some of the central issues and to put the case in the context of the ongoing debate over the role of government in managing markets - especially in technology driven new economy industries. All of these essays, it should be noted, are written by critics of the government's efforts to regulate Microsoft. Indeed, many are by individuals who were closely involved in the company's legal defense and served as consultants to Microsoft. But their work should be judged on the merits rather than their provenance. For all represent serious scholarship by researchers committed to advancing the debate over government regulatory policies.

United States v. Microsoft is arguably the most important antitrust case of the past decade. It will have major implications for how governments regulate information technologies and the coming Internet explosion. It will also have important consequences for how businesses behave in the marketplace and in the political arena. In this volume, key economists for the government and for the Microsoft Corporation lay out their views on the key issues and then respond to the views presented by the opposing side. The analysis illuminates many of the complex issues involved in assessing the appropriate scope for antitrust intervention in information technology industries.

No antitrust case in recent history has attracted as much public attention as U.S v. Microsoft Corp. Nor has any antitrust case in memory raised as many complex, substantive issues of law, economics and public policy. Microsoft, Antitrust and the New Economy: Selected Essays constitutes an early effort to analyze some of the central issues and to put the case in the context of the ongoing debate over the role of government in managing markets - especially in technology driven New Economy industries. All of these essays, it should be noted, are written by critics of the government's efforts to regulate Microsoft. Indeed, many are by individuals who were closely involved in the company's legal defense and served as consultants to Microsoft. But their work should be judged on the merits rather than their provenance. For all represent serious scholarship by researchers committed to advancing the debate over government regulatory policies.

Many of the most dynamic public companies, from Alibaba to Facebook to Visa, and the most valuable start-ups, such as Airbnb and Uber, are matchmakers that connect one group of customers with another group of customers. Economists call matchmakers multisided platforms because they provide physical or virtual platforms for multiple groups to get together. Dating sites connect people with potential matches, for example, and ride-sharing apps do the same for drivers and riders. Although matchmakers have been around for millennia, they're becoming more and more popular--and profitable--due to dramatic advances in technology, and a lot of companies that have managed to crack the code of this business model have become today's power brokers. Don't let the flashy successes fool you, though. Starting a matchmaker is one of the toughest business challenges, and almost everyone who tries to build one, fails.In Matchmakers, David Evans and Richard Schmalensee, two economists who were among the first to analyze multisided platforms and discover their principles, and who've consulted for some of the most successful platform businesses in the world, explain how matchmakers work best in practice, why they do what they do, and how entrepreneurs can improve their chances for success. Whether you're an entrepreneur, an investor, a consumer, or an executive, your future will involve more and more multisided platforms, and Matchmakers--rich with stories from platform winners and losers--is the one book you'll need in order to navigate this appealing but confusing world.