Jordan J. Louviere – författare
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7 produkter
Stated Choice Methods
Analysis and Applications
Av Joffre D. Swait, David A. Hensher m. fl.
E-bok, 2000
1158 kr
Lägg i varukorg
Understanding and predicting the behaviour of decision makers when choosing among discrete goods has been one of the most fruitful areas of applied research over the last thirty years. An understanding of individual consumer behaviour can lead to significant changes in product or service design, …
Stated Choice Methods
Analysis and Applications
Av Jordan J. Louviere, David A. Hensher m. fl.
Häftad, 2000
1173 kr
Lägg i varukorg
Understanding and predicting the behaviour of decision makers when choosing among discrete goods has been one of the most fruitful areas of applied research over the last thirty years. An understanding of individual consumer behaviour can lead to significant changes in product or service design, …
Analyzing Decision Making
Metric Conjoint Analysis
Häftad, 1988
690 kr
Lägg i varukorg
Presents new survey instruments which can be used to elicit information from respondents about preferences. He also chooses samples, collects data, and analyzes it to contruct somthing akin to demand equations.
Best-Worst Scaling
Theory, Methods and Applications
Av Jordan J. Louviere, Terry N. Flynn m. fl.
Inbunden, 2015
1073 kr
Lägg i varukorg
Best-worst scaling (BWS) is an extension of the method of paired comparison to multiple choices that asks participants to choose both the most and the least attractive options or features from a set of choices. It is an increasingly popular way for academics and practitioners in social science, …
Stated Choice Methods
Analysis and Applications
Av Joffre D. Swait, David A. Hensher m. fl.
E-bok, 2000
1158 kr
Lägg i varukorg
Understanding and predicting the behaviour of decision makers when choosing among discrete goods has been one of the most fruitful areas of applied research over the last thirty years. An understanding of individual consumer behaviour can lead to significant changes in product or service design, …
Best-Worst Scaling
Theory, Methods and Applications
Av A. A. J. Marley, Terry N. Flynn m. fl.
E-bok, 2015
1027 kr
Lägg i varukorg
Best-worst scaling (BWS) is an extension of the method of paired comparison to multiple choices that asks participants to choose both the most and the least attractive options or features from a set of choices. It is an increasingly popular way for academics and practitioners in social science, …
Best-Worst Scaling
Theory, Methods and Applications
Av A. A. J. Marley, Terry N. Flynn m. fl.
E-bok, 2015
1035 kr
Lägg i varukorg
Best-worst scaling (BWS) is an extension of the method of paired comparison to multiple choices that asks participants to choose both the most and the least attractive options or features from a set of choices. It is an increasingly popular way for academics and practitioners in social science, …