Mary Alice Shaver – författare
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7 produkter
Global Advertising Regulation Handbook
Av Mary Alice Shaver, Soontae An
Inbunden, 2013
3531 kr
Lägg i varukorg
Advertising is an important and visible component of marketing, competition, and consumer awareness. As many companies grow and expand to serve multinational audiences worldwide, there is a concomitant need to understand culture, customs and regulation in the world markets. Not only businesses but …
Global Advertising Regulation Handbook
Av Mary Alice Shaver, Soontae An
Häftad, 2013
1042 kr
Lägg i varukorg
Advertising is an important and visible component of marketing, competition, and consumer awareness. As many companies grow and expand to serve multinational audiences worldwide, there is a concomitant need to understand culture, customs and regulation in the world markets. Not only businesses but …
Changing World of Publishing
A Special Issue of the Journal of Media Economics
Av Dan Shaver, Mary Alice Shaver m. fl.
Häftad, 2000
712 kr
Lägg i varukorg
This issue represents a broad synopsis of the past, present, and future of electronic publishing. The contributors explore the opportunities and challenges related to this new distribution channel, and the effect of this change on publishers, authors/editors, distributors, and consumers. Standing …
Changing World of Publishing
A Special Issue of the Journal of Media Economics
Av Mary Alice Shaver, Dan Shaver m. fl.
E-bok, 2020
820 kr
Lägg i varukorg
This issue represents a broad synopsis of the past, present, and future of electronic publishing. The contributors explore the opportunities and challenges related to this new distribution channel, and the effect of this change on publishers, authors/editors, distributors, and consumers. Standing …
Changing World of Publishing
A Special Issue of the Journal of Media Economics
Av Mary Alice Shaver, Dan Shaver m. fl.
E-bok, 2020
838 kr
Lägg i varukorg
This issue represents a broad synopsis of the past, present, and future of electronic publishing. The contributors explore the opportunities and challenges related to this new distribution channel, and the effect of this change on publishers, authors/editors, distributors, and consumers. Standing …
Global Advertising Regulation Handbook
Av Soontae An, Mary Alice Shaver
E-bok, 2014
1099 kr
Lägg i varukorg
Advertising is an important and visible component of marketing, competition, and consumer awareness. As many companies grow and expand to serve multinational audiences worldwide, there is a concomitant need to understand culture, customs and regulation in the world markets. Not only businesses but …
Global Advertising Regulation Handbook
Av Soontae An, Mary Alice Shaver
E-bok, 2014
1099 kr
Lägg i varukorg
Advertising is an important and visible component of marketing, competition, and consumer awareness. As many companies grow and expand to serve multinational audiences worldwide, there is a concomitant need to understand culture, customs and regulation in the world markets. Not only businesses but …