Michel Rich – författare

Teaching new product development is not an easy task. Part of the difficulty is the one-of-a-kind nature of these projects.This book and the software that comes with it (Project Team Builder) present a unique approach to the teaching and training of new product development — an approach based on a software tool that combines an interactive, dynamic case study and a simple yet effective Project Management System.The book focuses on problems that a new product development team faces in planning, monitoring and controlling its projects. Together with the software, the book provides the user with the opportunity to experience complex new product development situations, understand the situation, develop alternative ways to cope with it and select the best alternative based on rigorous analysis.Readers can learn more about the subject from the author's online course on New Product Development.For more information on the Project Team Builder simulator, please contact SandboxModel.