Robert Bruce Shaw – författare

This book takes a revitalized look at how teams should work in today’s business is driving real growth in some of the world’s most innovative firms.

Every manager desires to have great teams around them collaborating together and running with the mission. Unfortunately, most of these teams have been built around outdated practices made popular by companies that either no longer exist or haven’t been relevant in years.

However, a new generation of teams has learned to do things differently--things like hiring the right person instead of the best person; focusing on one priority while leaving room to explore new ideas; creating an environment where people are comfortable dealing with the uncomfortable; and maximizing profit by not making it top priority.

In Extreme Teams, take a peek into top companies and examine the teamwork experiments powering their results, including how:

Pixar’s teams use constant feedback and debate to transform initially flawed films into billion-dollar hitsA culture of radical “freedom and responsibility” helps Netflix execute on the next big thingWhole Food’s super-autonomous teams embrace hard metrics and friendly competition to drive performanceZappos fuels the weirdness and fun that sustains its success

From marketing to design to technology to product demand, everything has changed in business and will continue to do so. Why shouldn’t the teams carrying out these changes undergo their own upgrades?

Extraordinary leaders share a passionate commitment to achieving their vision that borders and sometimes crosses the line into obsession. All In shows why obsession, if properly focused and managed, is both necessary and productive.

Advances in any endeavor almost always depend on a small group of individuals who are completely consumed by the goal they''re pursuing. When these leaders and teams are successful, everyone benefits from their obsessive nature.

This book?explores the three obsessions underlying the achievements of the greatest leaders: delighting customers, building great products, and creating an enduring company. Author Robert Bruce Shaw takes you inside the success stories of iconic leaders and shows the upside of obsession plus the practices that support it, including Jeff Bezos of Amazon, Elon Musk of Tesla, and Steve Jobs of Apple.

In All In, Shaw teaches you why:

Amazon''s first principle is customer obsession and the behaviors that sustain it as the firm becomes one of the largest in the world.Tesla puts products at the center of everything it does and the leadership approach that created a revolutionary electric car.Steve Jobs'' greatest creation was not the Mac or iPhone but Apple the company. ? ? ? ? ? ? ? ???? 

Shaw also provides insight into the dark side of obsession and its destructive potential - as vividly illustrated in his case study of Uber''s aggressive pursuit of growth during the tenure of CEO Travis Kalanick.

Appealing to any reader of entrepreneurial biographies, All In shows individuals, teams and organizations how to manage obsession''s downsides while realizing the benefits of relentlessly seeking to create something that truly matters.

Extraordinary leaders share a passionate commitment to achieving their vision that borders and sometimes crosses the line into obsession. All In shows why obsession, if properly focused and managed, is both necessary and productive.Advances in any endeavor almost always depend on a small group of individuals who are completely consumed by the goal they're pursuing. When these leaders and teams are successful, everyone benefits from their obsessive nature.This book?explores the three obsessions underlying the achievements of the greatest leaders: delighting customers, building great products, and creating an enduring company. Author Robert Bruce Shaw takes you inside the success stories of iconic leaders and shows the upside of obsession plus the practices that support it, including Jeff Bezos of Amazon, Elon Musk of Tesla, and Steve Jobs of Apple.In All In, Shaw teaches you why:Amazon's first principle is customer obsession and the behaviors that sustain it as the firm becomes one of the largest in the world.Tesla puts products at the center of everything it does and the leadership approach that created a revolutionary electric car.Steve Jobs' greatest creation was not the Mac or iPhone but Apple the company. ? ? ? ? ? ? ? ???? Shaw also provides insight into the dark side of obsession and its destructive potential - as vividly illustrated in his case study of Uber's aggressive pursuit of growth during the tenure of CEO Travis Kalanick.Appealing to any reader of entrepreneurial biographies, All In shows individuals, teams and organizations how to manage obsession's downsides while realizing the benefits of relentlessly seeking to create something that truly matters.

Extraordinary leaders share a passionate commitment to achieving their vision that borders and sometimes crosses the line into obsession. All In shows why obsession, if properly focused and managed, is both necessary and productive.Advances in any endeavor almost always depend on a small group of individuals who are completely consumed by the goal they're pursuing. When these leaders and teams are successful, everyone benefits from their obsessive nature.This book explores the three obsessions underlying the achievements of the greatest leaders: delighting customers, building great products, and creating an enduring company. Author Robert Bruce Shaw takes you inside the success stories of iconic leaders and shows the upside of obsession plus the practices that support it, including Jeff Bezos of Amazon, Elon Musk of Tesla, and Steve Jobs of Apple.In All In, Shaw teaches you why: Amazon's first principle is customer obsession and the behaviors that sustain it as the firm becomes one of the largest in the world.Tesla puts products at the center of everything it does and the leadership approach that created a revolutionary electric car.Steve Jobs' greatest creation was not the Mac or iPhone but Apple the company. Shaw also provides insight into the dark side of obsession and its destructive potential - as vividly illustrated in his case study of Uber's aggressive pursuit of growth during the tenure of CEO Travis Kalanick.Appealing to any reader of entrepreneurial biographies, All In shows individuals, teams and organizations how to manage obsession's downsides while realizing the benefits of relentlessly seeking to create something that truly matters.