Tony Proctor – författare
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16 produkter
Absolute Essentials of Strategic Marketing
Av Tony Proctor
Inbunden, 2020
1023 kr
Lägg i varukorg
Strategic marketing is a complex topic, and this short-form textbook illuminates its fundamental elements to provide a bird’s-eye view of the field for students of marketing strategy.Focused on the marketing of goods and services, the book highlights how incremental changes in the market …
Absolute Essentials of Strategic Marketing
Av Tony Proctor
Häftad, 2023
380 kr
Lägg i varukorg
Strategic marketing is a complex topic, and this short-form textbook illuminates its fundamental elements to provide a bird’s-eye view of the field for students of marketing strategy.Focused on the marketing of goods and services, the book highlights how incremental changes in the market …
Absolute Essentials of Creative Thinking and Problem Solving
Av Tony Proctor
Inbunden, 2021
965 kr
Lägg i varukorg
This concise textbook provides a comprehensive and clear overview of the theory and practice of creative problem solving from a management perspective.The book works step by step through the creative thinking process. Beginning with theoretical frameworks, it considers ways of thinking, defining …
Absolute Essentials of Creative Thinking and Problem Solving
Av Tony Proctor
Häftad, 2024
317 kr
Lägg i varukorg
This concise textbook provides a comprehensive and clear overview of the theory and practice of creative problem solving from a management perspective.The book works step by step through the creative thinking process. Beginning with theoretical frameworks, it considers ways of thinking, defining …
Strategic Marketing
An Introduction
Av Tony Proctor
Inbunden, 2008
3143 kr
Lägg i varukorg
Fully updated and revised to include the latest case studies and examples from a broad range of industry sectors, this second edition of Strategic Marketing: An Introduction is a concise, thorough and enlightening textbook that demonstrates how organizations can cope with a myriad of demands by …
Strategic Marketing
An Introduction
Av Tony Proctor
Häftad, 2008
1038 kr
Lägg i varukorg
Fully updated and revised to include the latest case studies and examples from a broad range of industry sectors, this second edition of Strategic Marketing: An Introduction is a concise, thorough and enlightening textbook that demonstrates how organizations can cope with a myriad of demands by …
Creative Problem Solving for Managers
Developing Skills for Decision Making and Innovation
Av Tony Proctor
E-bok, 2018
856 kr
Lägg i varukorg
Stimulating and developing the creative potential of all members of an organisation is widely seen as contributing to performance and results. This prestigious textbook provides a complete overview of the creative problem-solving process and its relevance to modern managers in the private and …
Creative Problem Solving for Managers
Developing Skills for Decision Making and Innovation
Av Tony Proctor
E-bok, 2018
808 kr
Lägg i varukorg
Stimulating and developing the creative potential of all members of an organisation is widely seen as contributing to performance and results. This prestigious textbook provides a complete overview of the creative problem-solving process and its relevance to modern managers in the private and …
Absolute Essentials of Strategic Marketing
Av Tony Proctor
E-bok, 2020
446 kr
Lägg i varukorg
Strategic marketing is a complex topic, and this short-form textbook illuminates its fundamental elements to provide a bird’s-eye view of the field for students of marketing strategy. Focused on the marketing of goods and services, the book highlights how incremental changes in the market …
Absolute Essentials of Strategic Marketing
Av Tony Proctor
E-bok, 2020
436 kr
Lägg i varukorg
Strategic marketing is a complex topic, and this short-form textbook illuminates its fundamental elements to provide a bird’s-eye view of the field for students of marketing strategy. Focused on the marketing of goods and services, the book highlights how incremental changes in the market …
Absolute Essentials of Creative Thinking and Problem Solving
Av Tony Proctor
E-bok, 2021
393 kr
Lägg i varukorg
This concise textbook provides a comprehensive and clear overview of the theory and practice of creative problem solving from a management perspective. The book works step by step through the creative thinking process. Beginning with theoretical frameworks, it considers ways of thinking, defining …
Absolute Essentials of Creative Thinking and Problem Solving
Av Tony Proctor
E-bok, 2021
393 kr
Lägg i varukorg
This concise textbook provides a comprehensive and clear overview of the theory and practice of creative problem solving from a management perspective. The book works step by step through the creative thinking process. Beginning with theoretical frameworks, it considers ways of thinking, defining …
Creative Problem Solving for Managers
Developing Skills for Decision Making and Innovation
Av Tony Proctor
Inbunden, 2018
2577 kr
Lägg i varukorg
Stimulating and developing the creative potential of all members of an organisation is widely seen as contributing to performance and results. This prestigious textbook provides a complete overview of the creative problem-solving process and its relevance to modern managers in the private and …
Creative Problem Solving for Managers
Developing Skills for Decision Making and Innovation
Av Tony Proctor
Häftad, 2018
683 kr
Lägg i varukorg
Stimulating and developing the creative potential of all members of an organisation is widely seen as contributing to performance and results. This prestigious textbook provides a complete overview of the creative problem-solving process and its relevance to modern managers in the private and …
Strategic Marketing
An Introduction
Av Tony Proctor
E-bok, 2014
1231 kr
Lägg i varukorg
Fully updated and revised to include the latest case studies and examples from a broad range of industry sectors, this second edition of Strategic Marketing: An Introduction is a concise, thorough and enlightening textbook that demonstrates how organizations can cope with a myriad of demands by …
Strategic Marketing
An Introduction
Av Tony Proctor
E-bok, 2014
1231 kr
Lägg i varukorg
Fully updated and revised to include the latest case studies and examples from a broad range of industry sectors, this second edition of Strategic Marketing: An Introduction is a concise, thorough and enlightening textbook that demonstrates how organizations can cope with a myriad of demands by …
