Routledge Research in the Retail Industry – serie
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4 produkter
4 produkter
2 176 kr
Skickas inom 10-15 vardagar
There are almost 10,000 shopping centres in Europe, and in the United States there are over 100,000, many of which have entered the end-of-life phase due to growing e-retail. Therefore, the issue of how customers perceive the value of these facilities and customer engagement in the relationship with the shopping centre is becoming increasingly important.In this book, the authors evaluate the relationship between the perceived value of a shopping centre and customer engagement by identifying consumer motives, purchase behaviour and responsiveness to marketing strategies. It offers an analysis of the conceptualisation and history of shopping centres and utilises both theoretical and empirical research, presenting results from extensive studies and building a framework for value creation in retail spaces.The book will find a wide audience among scholars interested in marketing and retail management. The practical implications discussed will also provide further research opportunities and insights for astute practitioners.
651 kr
Skickas inom 10-15 vardagar
There are almost 10,000 shopping centres in Europe, and in the United States there are over 100,000, many of which have entered the end-of-life phase due to growing e-retail. Therefore, the issue of how customers perceive the value of these facilities and customer engagement in the relationship with the shopping centre is becoming increasingly important.In this book, the authors evaluate the relationship between the perceived value of a shopping centre and customer engagement by identifying consumer motives, purchase behaviour and responsiveness to marketing strategies. It offers an analysis of the conceptualisation and history of shopping centres and utilises both theoretical and empirical research, presenting results from extensive studies and building a framework for value creation in retail spaces.The book will find a wide audience among scholars interested in marketing and retail management. The practical implications discussed will also provide further research opportunities and insights for astute practitioners.
2 176 kr
Skickas inom 10-15 vardagar
This book explores the future of retail and service design, offering cutting-edge insights from leading researchers. With a focus on sustainability, phygital innovation, and community retail, it provides a forward-thinking roadmap for the evolution of these fields.Each chapter examines the current landscape and future possibilities, presenting a dynamic vision of what lies ahead. From transforming customer experiences through community engagement and immersive technologies to advancing sustainability, this book invites readers to engage with emerging trends and the transformative power of design.Ideal for researchers, designers, educators, students, and innovation enthusiasts, it delivers fresh perspectives on the rapidly evolving world of retail and service design.Chapter 8 of this book is freely available as a downloadable Open Access PDF at http://www.taylorfrancis.com under a Creative Commons Attribution‑Non Commercial‑No Derivatives (CC‑BY‑NC‑ND) 4.0 license.
2 113 kr
Skickas inom 10-15 vardagar
Exploring the transformation and challenges facing urban commerce in the twenty-first century, this book analyzes the retail apocalypse, the decline of shopping malls, commercial gentrification, the evolution of brick-and-mortar stores and touristification.Urban Retail Geographies provides readers with an in-depth exploration of the ongoing shifts in urban retail landscapes, offering insights into the factors reshaping commerce in modern cities. The book delves into issues such as the decline of traditional retail, the restructuring of city centres, and the challenges of balancing tourism and local commerce. Contributors explore the complexities of retail in urban contexts, examining how shifting economic trends and consumer behaviours are reshaping cities. They provide a detailed examination of how urban commerce evolves, reflecting broader social and spatial changes. By combining theoretical insights with diverse international case studies, the book delivers both academic analysis and practical strategies for stakeholders. Readers will benefit from a holistic view of how retail is evolving, supported by data-driven research and real-world examples from various global cities.The book is aimed at academics and scholars across retail, marketing and urban studies who seek to understand the evolving relationship between commerce and urban development. It also provides actionable insights for urban planners, policymakers and retail professionals.