Effective Management of Benchmarking Projects

It is a rewarding read written by someone who has clearly researched long and hard and deeply into the subject. The author offers valuable tools and techniques, protocols and model documents, to anyone sufficiently interested to open his book. In fact, Zairi's book is subtitled: practical guidelines and examples of best practice, a claim it meets with ease. David Robson, The Journal of the Institute of Public Sector Management

• Introduction; Rank Xerox: The place where the benchmarking story started; The strategic application of benchmarking for best practice: A prioritization tool; Partner selection; The ethics of benchmarking: How to handle secrecy and sensitive issues; The value of industrial visits; The value of benchmarking awards; The process of benchmarking in practice; The diversity of benchmarking: Examples of best practice; Bringing it all together: Effective project management; Index.