Leadership in the Age of Personalization

Society is more diverse than ever. People are more informed than ever. Employeesand consumers are prouder of their individuality and seek influence, a sense ofcontribution, and purpose like never before. Welcome to the age of personalization.Most organizations and leaders say they want to empower people to contribute attheir fullest capacity. They "know" individuality and inclusion make us stronger.And yet they remain stuck in standardization-- their offices filled with frustratedand exhausted employees consumed by delivering transactional results in the presentinstead of sustainable and significant growth for the future. Everyone just playingit safe and doing what they re told. Individuality? Inclusion? Nice ideas but whohas the time? Let the business define the individual. No.That s the standardizationtrap. Glenn Llopis has been in this trap and he knows the way out. In Leadership inthe Age of Personalization, he shows leaders and organizations how to break freefrom entrenched habits, escape the trap, and: Turn diversity into inclusion Stopbeing tribal and start seeing each other as human Invigorate the shared mission byelevating individual identities and contribution Free people from the tyranny ofoutdated metrics and activate methods that lead to success and significance This iseasier said than done. Because personalization spooks standardization and, whenthreatened, standardization fights back, hard. It s time to free ourselves from thestandardization traps of the past. And it all starts with two words: let go.