Byron Sharp – författare
Visar alla böcker från författaren Byron Sharp. Handla med fri frakt och snabb leverans.
4 produkter
How Brands Grow
What Marketers Don't Know
Av Byron Sharp
Inbunden, 2010
372 kr
Lägg i varukorg
This book provides evidence-based answers to the key questions asked by marketers every day. Tackling issues such as how brands grow, how advertising really works, what price promotions really do and how loyalty programs really affect loyalty, How Brands Grow presents decades of research in a style …
Marketing
Theory, Evidence, Practice
Av Byron Sharp
Häftad, 2017
1231 kr
Lägg i varukorg
Marketing: Theory, Evidence, Practice tells the story of marketing, its theories, concepts and real life applications, while providing a realistic overview of the marketing world. It demonstrates the practical application of marketing skills, illustrated by case studies and practitioner profiles, …
How Brands Grow
What Marketers Don''t Know
Av Byron Sharp
E-bok, 2016
68 kr
Lägg i varukorg
This book provides evidence-based answers to the key questions asked by marketers every day. Tackling issues such as how brands grow, how advertising really works, what price promotions really do and how loyalty programs really affect loyalty, How Brands Grow presents decades of research in a style …
How brands grow
La vérité sur la croissance des marques
Av Byron Sharp
Häftad, 2018
410 kr
Lägg i varukorg
Ce best-seller signé Byron Sharp bouscule les idées reçues et établit fermement, pour tous les marketeurs, les nouvelles règles de la croissance des marques. Les véritables effets de la publicité, des promotions, des programmes de fidélité...Sharp a passé au crible des décennies de recherches …
