Craig C. Julian – författare
Visar alla böcker från författaren Craig C. Julian. Handla med fri frakt och snabb leverans.
6 produkter
Research Handbook on Export Marketing
Inbunden, 2014
3347 kr
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There has been a proliferation of research published in the area of export marketing in the last four decades. As research output has grown, some previous research has noted that poor conceptualization of performance measures can produce weak theoretical foundations that may eventually become …
Research Handbook on the Globalization of Chinese Firms
Av Craig C. Julian, Zafar U. Ahmed m. fl.
Inbunden, 2014
2821 kr
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This comprehensive research Handbook encompasses an expansive range of perspectives on the globalization process of Chinese firms.Eminent global scholars provide contributions on a variety of topics, including:industrial innovationtechnological innovation and learningthe performance of Chinese …
Research Handbook on the Globalization of Chinese Firms
Av Junqian Xu, Zafar U. Ahmed m. fl.
E-bok, 2014
737 kr
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This comprehensive research Handbook encompasses an expansive range of perspectives on the globalization process of Chinese firms. Eminent global scholars provide contributions on a variety of topics, including: industrial innovation technological innovation and learning the performance of Chinese …
Research Handbook on the Globalization of Chinese Firms
Av Craig C. Julian, Zafar U. Ahmed m. fl.
Häftad, 2015
802 kr
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This comprehensive research Handbook encompasses an expansive range of perspectives on the globalization process of Chinese firms.Eminent global scholars provide contributions on a variety of topics, including:industrial innovationtechnological innovation and learningthe performance of Chinese …
Research Handbook on Export Marketing
Häftad, 2016
826 kr
Lägg i varukorg
There has been a proliferation of research published in the area of export marketing in the last four decades. As research output has grown, some previous research has noted that poor conceptualization of performance measures can produce weak theoretical foundations that may eventually become …
International Joint Venture Performance in South East Asia
Inbunden, 2005
2481 kr
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Craig Julian argues that the International Joint Venture (IJV) phenomena represents two opposing trends. On the one hand, an analysis of the number of new IJVs reveals that they are becoming increasingly popular as a mode of overseas market entry and expansion. On the other hand, however, the …
